BOCA RATON, Fla., July 26, 2010 (GLOBE NEWSWIRE) -- DNA Brands, Inc., f/k/a Famous Products, Inc., f/k/a DNA Beverage Corporation (OTCBB:FPRD) makers of the delicious-tasting DNA Energy Drink®, DNA Beef Jerky™, and DNA Shred Stix™, favorites of the action sports community and their followers, today announced some of its top athletes will be competing in X Games Sixteen in Los Angeles, CA, from July 29th through August 1st. The X Games has become the "Super Bowl " of action sports and is the premier action sports event in the world, boasting approximately $2 million in prize money and garnering over 27 hours of HD coverage on ESPN. The event is expected to be seen by millions of viewers throughout the world.
Among the DNA Brand athletes competing are DNA shred Stix/Star/Yamaha supercross riders Broc Tickle and Jessica Patterson. Tickle, who will be competing in Super X, had a breakthrough year in the 2010 AMA Supercross series, with several podium finishes including a win at the Seattle Supercross. Patterson, who is regarded as the most dominant professional women's motocross athlete in the history of the sport, has dominated the WMX series so far in 2010 with four 1st place finishes and one 2nd place.
"We are very excited to have our DNA Shred Stix/Star/Yamaha supercross athletes invited to X Games this year," said Geoff Armstrong, VP of marketing for DNA Brands, Inc. Armstrong adds, "DNA Energy Drink® and DNA Shred Stix™ have a lot of momentum right now and to have Broc and Jessica going for the gold at the most viewed action sports event in the world will just continue our push forward."
It was recently announced that Famous Products, Inc. acquired all of the assets, liabilities and contract rights, as well as Grass Roots Beverage Co., Inc. from DNA Beverage Corporation ("DNA"). Also, as a result of this transaction, the name of Famous Products has been changed to "DNA Brands, Inc.," and former management of DNA have become the management of DNA Brands.
About DNA Products
DNA Beef Jerky, DNA Shred Stix and DNA Energy Drinks are high quality products manufactured to exact standards to achieve superior taste. DNA Energy Drink comes in Citrus, Sugar Free Citrus, and Lemon Lime flavors. DNA Beef Jerky comes in Original and Teriyaki flavors and DNA Shred Stix come in Original, Pizza, and Spicy Jalapeno flavors.
DNA Energy Drink and DNA Shred Stix remain true to its action sports roots. We support athletes, artists, and events on the local and national levels. We also support our accounts and local shops through our grass roots marketing programs. For more info go to www.dnabeveragecorp.com.
For more information about DNA Energy Drink, its athletes and sponsorships, please visit: www.dnabeveragecorp.com
The DNA Beverage Corp. logo is available at http://www.globenewswire.com/newsroom/prs/?pkgid=7258
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