Mobiquity Adds Accomplished Technology and Business Leaders to Senior Management Team

BOSTON, MA--(Marketwire - Oct 18, 2011) - Mobiquity (www.mobiquityinc.com), a professional services firm specializing in the design, build, deployment and analysis of innovative enterprise-class mobile solutions, today announced the appointment of four new members to its senior management team. Bob Egan, Vice President, Mobile Strategy; Dave Micalizzi, Vice President, Client Services; Ty Rollin, Chief Architect; and Lori Cohen, Vice President, Marketing; together bring to Mobiquity deep expertise in mobile computing and business development, including strategic business alignment for sustained growth, and the design and development of customized mobile solutions across a multitude of mobile devices.

These appointments, two of which are the culmination of the successful integration of leading mobile development shop KMDM this past September, further enhance Mobiquity's ability to develop and deliver mobile computing strategies for Global 2000 companies seeking to leverage mobile as a business game changer.

"With the vast number of tablet and smartphone users on the rise, mobile is disrupting the technology landscape and affecting all areas of business," said Bill Seibel, CEO of Mobiquity. "The mobile revolution presents enormous opportunity for us to help our clients transform business processes and reinvent the way they interact with customers and employees, while presenting organizations with new revenue and growth opportunities. The addition of these senior leaders will allow us to continue to grow the organization at a rapid pace and solidify our market leadership position. I am thrilled to welcome this distinguished group of professionals to our management team."

About Mobiquity's Newest Senior Management Appointments

Bob Egan, Vice President of Mobile Strategy. Egan is a globally recognized industry thought-leader on the strategic business use of mobility, and expert on the topics of Mobile Money, the CIO's view on the Consumerization of IT, and Mobile Security. Egan has spent the past 10 years advising and implementing mobile payments and banking systems for global financial services institutes. Previously, Egan was Vice President with Gartner Group, where he received the firm's esteemed Thought Leadership Achievement Award. As the Chief Research Officer at TowerGroup, Inc., the world's leading research and consulting firm focused on the global financial services industry, Egan leveraged his thought-leadership to develop ground-breaking research in mobile and technology. He is a pioneer of Wi-Fi as a founding member of the first release of IEEE 802.11 WLAN standard, and is the founding Chairman of SourceMedia's Mobile Banking and Emerging Applications Summit, the WiMax Congress, and Gartner's Enterprise Mobility Conference. Egan is a frequent speaker at industry conferences, is often quoted in the media, and is the author of two blogs, "Things Mobile" on Forbes.com and "The Mobile Strategist" at SepharimGroup.com that focuses on the impact of mobility on global economies and consumer spending.

Dave Micalizzi, Vice President of Client Services. Former CEO of recently-acquired KMDM, Micalizzi is a serial entrepreneur who has successfully developed companies in the internet, communications and mobile markets. Micalizzi brings to Mobiquity 20 years of experience in providing the highest quality consulting services and enterprise software solutions. In previous roles with Breakthrough Management Group, Accelare, Viridien Technologies (where he was co-founder), Sullivan & Cogliano, Kenda Systems, and IBM, Micalizzi focused on defining software solutions for wireless/mobile, rich web 2.0 applications, networking, and embedded systems. Micalizzi has implemented IT process improvement and risk mitigation solutions for financial services and healthcare companies. He currently sits on the Board of Advisors of TapWalk, Inc., Mobile Print & Imaging, Inc., and MyMobileBrand.

Ty Rollin, Chief Architect. Rollin joins Mobiquity from KMDM, where he oversaw the design and implementation of iPhone, iPad, Android and BlackBerry based solutions for Fortune 100 media companies. Experienced in project leadership, Rollin specializes in leading people, programs, and teams; orchestrating complex development projects; and overseeing technology programs. With a proven ability to start up new development teams in both new and old enterprises, Rollin is known for delivering products on time, within budget, and exceeding functionality with an eye on long term maintenance. He has held various executive positions including CTO of MINDGAUGE, LLC; CTO & Co-Founder of 211(me) Inc; Founder & President of React Software, Inc; and CTO of xCellaSave.

Lori Cohen, Vice President of Marketing. Cohen joins Mobiquity after 12 years as an independent consultant developing strategic marketing initiatives for companies ranging from the Fortune 500 to startups and nonprofits, across multiple vertical industries. Her strengths lie in aligning a firm's business and marketing strategy for rapid and sustained growth. Before Mobiquity, Cohen consulted with the mobile-marketing firm Vibes Media; launched LimoLiner, the first motor coach to offer free wireless service in the Northeast Corridor; renamed and rebranded Gazelle, a green re-Commerce service; and rebranded with Bridgewell, a nonprofit providing services to people with disabilities. Prior to that, Cohen co-founded MarketSpace, the new media and information-technology consulting practice of the Monitor Group, where she was named a partner in 2000. Cohen began her career as a journalist, and was producer for the MacNeil/Lehrer NewsHour at WGBH-TV in Boston. While there, Cohen won Peabody and national Emmy awards. She was also chosen for a Nieman Fellowship at Harvard University.

About Mobiquity
Mobiquity is a professional services firm that partners with enterprises to design, build, deploy and analyze innovative mobile solutions that transform business processes and deliver real ROI. Mobiquity's expertise includes mobile business strategy, experience design, mobile technology development and deployment, analytics, and mobile security services. Co-founded by consulting veteran Bill Seibel (COO, Cambridge Technology Partners, CEO, ZEFER) and leading mobile strategist Dr. Scott Snyder (President, Breakthru Advisors, CEO and President, Decision Strategies International), Mobiquity has teamed the leaders from the client-server and internet waves with those driving innovation in mobile today. To learn more, visit www.mobiquityinc.com.