Austin, Texas, March 6, 2013 (GLOBE NEWSWIRE) -- Circuit of The Americas today announced that Austin360 (www.austin360.com), Central Texas' most comprehensive entertainment publication, which is owned and published by the Austin American-Statesman,has reached an agreement to become the naming rights partner for the Circuit's new amphitheater. The Austin360 Amphitheater, which features the region's largest permanent stage and has the capacity for 14,000 fans, is scheduled to open Friday, April 5, with performances by country music superstar Kenny Chesney and one of country music's hottest new stars Kacey Musgraves. Specific terms of the multi-year agreement were not disclosed.
Through the partnership, the Circuit and Austin360 will work collaboratively to increase awareness of the new venue and its spectacular viewing experience, advanced acoustic design, and fan friendly, modern setting. The Austin360 Amphitheater has an agreement with Live Nation, the world's largest entertainment company, to bring national touring acts to the facility. Fan favorites, such as Jimmy Buffet, Dave Matthews Band, Train, Zac Brown Band, Jason Aldean, The Avett Brothers and The Lumineers, have already been announced to take the stage during the amphitheater's inaugural year. Additional concerts and festivals are also planned with production and promotional support from other entertainment companies, including Austin's own C3 Presents.
"Circuit of The Americas is delighted to welcome Austin360 as the naming rights partner for our new amphitheater," Circuit of The America's Founding Partner Bobby Epstein said. "Partnering with the largest and most successful media company in Central Texas gives us a tremendous advantage as we introduce a brand new concert stage into Austin's established music scene. In addition to the benefits of working with a local company, we can leverage Austin360's robust, multi-media content platforms, as well as those of its publisher, to market and promote what will be a truly exceptional entertainment experience in a world-class facility that calls the 'Live Music Capital of the World' its home."
"Austin360 and its online counterpart, Austin360.com, is the community's go-to source for what's new, hip and happening in the greater Austin area," Susie Ellwood, publisher of the Austin American-Statesman noted. "Our publication covers all aspects of the Central Texas entertainment scene, and lending its name to Circuit of The Americas' new state-of-the-art entertainment venue is a great fit for the Austin360 brand and the audiences it serves. We're excited to be part of the Austin360 Amphitheater's grand opening in April and the facility's freshman season, which promises to deliver a fantastic mix of live music from some of the country's top performers. We're certain the Austin360 Amphitheater will quickly join the short list of hot spots music lovers must experience first-hand."
About Circuit of The Americas
Circuit of The Americas is a world-class destination for performance, education and business. It is the first purpose-built Grand Prix facility in the United States designed for any and all classes of racing, from motor power to human power, and is home to the FORMULA 1 UNITED STATES GRAND PRIX while also
hosting MotoGP™, V8 Supercars™, GRAND-AM Road Racing™, American Le Mans and the FIA World Endurance Championships. The Circuit of The Americas' master plan features a variety of permanent structures designed for business, education, entertainment and race use. Its signature element is a 3.4-mile circuit track. Other support buildings include the Austin360 Amphitheater, an expansive outdoor live music space; an iconic 251-foot, 25-story tower with observation deck; an events and conference center; a banquet hall; and a state-of-the-art medical facility. For more information and downloadable video, audio and photos, visit: www.CircuitofTheAmericas.comor www.Austin360Amphitheater.com.
About the Austin American-Statesman
The Austin American-Statesman is the leading source for news, entertainment, shopping and information as well as advertising solutions in Central Texas. The Statesman family of brands includes seven community newspapers; Austin360, the entertainment publication; ¡ahora sí!, the Spanish-language publication; and REAL magazine. The print publications reach more than 730,000 readers each week. Statesman and Austin 360 digital platforms account for more than 5.5 million visitors who access more than 21 million pages each month. These digital editions are available for smartphone, laptop/PC and tablet. The diverse multimedia company also includes commercial printing, packaging and delivery services. The Austin American-Statesman is part of Cox Media Group. For more information, contact Shannon Cockrell, Director of Marketing, at 512. 445.3525.
For advertisers: Statesman Solutions, found at StatesmanSolutions.com, represents the portfolio of advertising products and solutions.
About Cox Media Group
Cox Media Group (CMG) is an integrated broadcasting, publishing, direct marketing and digital media company that includes the national advertising rep firms of CoxReps. Additionally, CMG owns Cox Target Media, which operates Valpak, one of North America's leading direct marketing companies, and Savings.com, a leading online source for savings. The company's operations currently include 19 broadcast television stations and one local cable channel, 88 radio stations, eight daily newspapers and more than a dozen non-daily publications, and more than 100 digital services. CMG currently operates in more than 30 media markets and reaches approximately 52 million Americans weekly, including more than 32 million TV viewers, more than 4 million print and online newspaper readers, and 18 million radio listeners. For more information about Cox Media Group, please check us out online at www.coxmediagroup.com.