The 'New Product of the Year' Bodybuilding.com Supplement Award Goes to Cellucor's C4 Ripped.

NEW YORK, Sept. 11, 2015 (GLOBE NEWSWIRE) -- Cellucor, the sports nutrition-lifestyle brand behind the pre-workout supplement C4, has received Bodybuilding.com's "New Product of the Year" Supplement Award for C4 Ripped.

Bodybuilding.com is a major online retailer of supplements, and its annual Supplement Awards recognize the highest performing brands based on sales and customer engagement. The winners are determined through a direct fan vote.

"We're extremely thankful to all of the fans who voted for C4 Ripped as Bodybuilding.com's 'New Product of the Year,' and for proving, once again, that we have the best customers," stated Adam Kossoff, Senior Brand Manager.

Cellucor released C4 Ripped on Bodybuilding.com earlier this year. C4 Ripped is a creatine-free supplement that consumers take before a workout to help boost energy, focus and fat loss. 
C4 Ripped represents Cellucor's larger initiative, which is to expand the C4 brand.

"The purpose of creating different C4 products is to deliver a 'customized' pre-workout experience that is tailored to our customers' individual fitness goals," continued Kossoff. "We're excited by the positive response, and we'll use that feedback as momentum to create new products that rise above expectations and add value to the lives of our customers."

About Cellucor


Cellucor is a premium sports nutrition and lifestyle brand that has built its reputation on getting results. Cellucor offers a range of supplements for muscle growth, weight loss, performance and recovery. Cellucor's mission is to create and inspire by providing high-quality products that help people achieve their fitness goals.