Sequential Brands Group Announces the Launch of AND1 Brand in Canada


NEW YORK, April 28, 2016 (GLOBE NEWSWIRE) -- Sequential Brands Group, Inc. (Nasdaq:SQBG) (“Sequential” or the “Company”) announced today the launch of AND1® basketball footwear and apparel in Canada. The collection, which features men’s, boys, and infant’s apparel as well as footwear, is now available at all Walmart stores across Canada and online.

A photo accompanying this announcement is available at http://www.globenewswire.com/NewsRoom/AttachmentNg/6b2931cf-8088-4b06-a8ba-2ce0ce825e0f 

The Company has also recently expanded AND1’s product offering in the U.S. to include sporting goods with the introduction of a high-quality basketball at a low retail price of $4.88.

“We are thrilled to be expanding AND1’s international distribution with the launch at Walmart Canada as well as adding the sporting goods category in the U.S.,” said Eddie Esses, President of Sequential’s Active Division.  “We are seeing strong customer response with the launch of these new initiatives.”

AND1® is a premier basketball footwear and apparel brand that has remained synonymous with the game of basketball and its streetball lifestyle for nearly 25 years. Today, the mission of the brand remains a never-ending quest for excellence on and off the court. AND1’s footwear, apparel and accessories can be found at select retailers around the world. For more information, visit www.and1.com.

SEQUENTIAL BRANDS GROUP, INC.
Sequential Brands Group, Inc. (Nasdaq:SQBG) owns, promotes, markets, and licenses a portfolio of consumer brands in the fashion, home, active, and lifestyle categories. Sequential seeks to ensure that its brands continue to thrive and grow by employing strong brand management, design and marketing teams. Sequential has licensed and intends to license its brands in a variety of consumer categories to retailers, wholesalers and distributors in the United States and around the world. For more information, please visit Sequential’s website at: www.sequentialbrandsgroup.com. To inquire about licensing opportunities, please email: newbusiness@sbg-ny.com.

The photo is also available at Newscom, www.newscom.com, and via AP PhotoExpress.


            
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