How Well is Your Pet Aging?

Introducing Hill’s® Science Diet® Youthful Vitality Food for Aging Pets


NEW YORK, May 15, 2017 (GLOBE NEWSWIRE) -- Just like with people, age can creep up slowly on our pets and you might not realize that they’re starting to display some age related changes. Aging in pets can potentially impact the relationship you have with them, so being aware of the signs and what to do can help keep your older pet in the game. Recently, YourUpdateTV teamed with Hill’s Pet Nutrition, to highlight the ‘Tell TAILS’ signs of aging.

A video accompanying this announcement is available at http://www.globenewswire.com/NewsRoom/AttachmentNg/8cbfae5c-db31-4464-9ff4-a422a82b4971

A media tour was held live from the Hill’s Pet Nutrition Center featuring Adam Craig – Senior Scientist of Product Development and Melissa Vanchina – Associate Manager, Taste Technology.

They point to five key areas that you should be watching closely as your pet ages:

  1. Thinking – Your pet is now confused by ordinary things, like how to find their bed
  2. Activity – Your pet is less active. Naps have become more appealing than playing or exploring
  3. Interactions – Your pet doesn’t socialize with you as much as before
  4. Loss of Control – Your pet is well-trained, but has started having accidents
  5. Sleep-Wake Cycle – Sleeping patterns have changed, with more awake time during the night.

You’re the one who spends the most time with your pet, so it's important to note any of these changes and communicate them to your veterinarian.

The team at Hill’s has been studying the effects of aging on pets for over a decade and studied older pet’s biology, behavior and taste preferences and used that knowledge to develop a new food designed to get older pets the nutrients they need to live an active and healthy lifestyle as they age. The result: Hill’s Science Diet Youthful Vitality. These new formulas not only contain proper nutrition, but pet parents are also recognizing significant positive changes. In fact, after feeding their older pets the nutrition of Science Diet Youthful Vitality with all of its nutritional benefits, pet parents saw improvements in their pet’s behavior and appearance. Some of the positive benefits noticed in dogs include increased vitality,  attention seeking behaviors, improved ability to rise from rest, less stiffness and a softer and shinier coat. The positive benefits noticed in cats include increased vitality, attention seeking from family members, improved ability to run and play and softer fur with less matting.

For more information, please visit ScienceDiet.com/YouthfulVitality  or HillsPet.com

About Hill’s Pet Nutrition
For more than 75 years, Hill’s Pet Nutrition has helped enrich and lengthen the special relationship between people and their pets by putting our passion for balanced pet nutrition into everything we do. Our team of over 150 dedicated veterinarians and pet nutritionists are involved in the development of all of our products to ensure the highest-quality pet food available. We manufacture every bag of our dry pet food in our own U.S. facilities with high quality natural ingredients from North America and Europe. These ingredients must meet our strict requirements for purity and nutrient content, which exceed industry standards. 

Each of us brings a unique talent to our collective work. Like you, we are pet owners. And we’re driven by love and a common passion to help all pets live a happy and healthy life. Learn more at www.HillsPet.com and www.HillsVet.com.

About YourUpdateTV:
YourUpdateTV is a social media video portal for organizations to share their content, produced by award-winning video communications firm, D S Simon Media (http://www.dssimon.com). It includes separate channels for Health and Wellness, Lifestyle, Media and Entertainment, Money and Finance, Social Responsibility, Sports and Technology.


            

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