NEW YORK, United States, May 22, 2023 (GLOBE NEWSWIRE) -- Zion Market Research has published a new research report titled “Serious Games Market By Application (Research & Planning, Simulation & Training, Human Resources, Advertising & Marketing, And Others), By Gaming Platform (Console PC, Smartphone, And Others), By End-User (Aerospace & Defense, Retail, Education, Media & Entertainment, Government, And Others), And By Region - Global And Regional Industry Overview, Market Intelligence, Comprehensive Analysis, Historical Data, And Forecasts 2023 – 2030” in its research database.
“According to the latest research study, the demand of global Serious Games Market size & share in terms of revenue was valued at USD 9 billion in 2022 and it is expected to surpass around USD 32.73 billion mark by 2030, growing at a compound annual growth rate (CAGR) of approximately 18.41% during the forecast period 2023 to 2030.”
What are Serious Games? How big is the Serious Games Industry?
Report Overview:
The serious games industry is a sub-segment of the larger video-gaming industry and focuses solely on the design and development of games that are meant for non-entertainment purposes. The end goal of the games is to provide a simulated environment in which learners can be educated, and trained or offer therapeutic benefits to the users.
The industry has found applications across sectors including corporate training, healthcare, military, and education in recent years, the market players have managed to tap into a large segment of a consumer group and is projected to grow at a high CAGR during the forecast period mainly driven by growing demand for advanced learning systems.
Get a Free Sample PDF of this Research Report for more Insights with a Table of Content, Research Methodology, and Graphs - https://www.zionmarketresearch.com/sample/serious-games-market
(A free sample of this report is available upon request; please contact us for more information.)
Our Free Sample Report Consists of the Following:
- Introduction, Overview, and in-depth industry analysis are all included in the 2023 updated report.
- About 220+ Pages Research Report (Including Recent Research)
- Provide detailed chapter-by-chapter guidance on Request
- Updated Regional Analysis with Graphical Representation of Size, Share, and Trends for the Year 2023
- Includes Tables and figures have been updated
- The most recent version of the report includes the Top Market Players, their Business Strategies, Sales Volume, and Revenue Analysis
- Zion Market Research Methodology
Global Serious Games Market Dynamics:
Growth Factors
- Growing demand for interactive learning sessions and experiences to promote higher revenue
There are several factors that are anticipated to work in the favor of the global serious games market and the rising gamification of learning processes is an important factor for the same. Many teaching or educational institutes are using advanced games to conduct the class and impart knowledge. This is because interactive visual experience tends to exhibit an excellent retention rate amongst learners. They also make the entire learning process more engaging and since serious games are an extension of such advanced educational methods, their application is expected to grow. Furthermore, the rising investment toward advanced technology like augmented reality or virtual reality along with cloud computing is expected to help professionals working in the field develop even more sophisticated programs.
At the peak of Covid-19 infections, the demand for digital training and educational solutions registered immense demand and the trend has continued since then resulting in an increased focus on online learning, of which, serious games are a part.
Restraints
The serious games industry also deals with several growth restraints and one of them is the limited market size since the adoption rate of serious games is relatively lower than traditional methods of training and imparting education. The technology also has limited scope and lacks standardization leading to concerns over comparison and evaluation between two products. Additionally, technical challenges and a lack of skilled professionals to optimize the performance of serious games along with the high cost of development are other roadblocks working against industry expansion.
Opportunities & Challenge
The growing use of the cloud-based system may provide excellent growth opportunities while the lack of tools to measure effectively poses a critical challenge for industry players.
Directly Purchase a copy of the report with TOC @ https://www.zionmarketresearch.com/buynow/su/serious-games-market
Report Scope:
Report Attribute | Details |
Market Size in 2022 | USD 9 Billion |
Projected Market Size in 2030 | USD 32.73 Billion |
CAGR Growth Rate | 18.41% CAGR |
Base Year | 2022 |
Forecast Years | 2023-2030 |
Key Market Players | IBM Technologies, Triseum, Unity Technologies, DiSTI Corporation, Serious Labs Inc., Virtual Heroes, Designing Digitally, Inc., BreakAway Games, Learning Games Network, Games for Change, Epic Games, Filament Games, SimX, Cogbooks, EON Reality, Mursion, PluralSight, ImpactGames, and many more. |
Key Segment | By Application, By Gaming Platform, By End-User, and By Region |
Major Regions Covered | North America, Europe, Asia Pacific, Latin America, and the Middle East &, Africa |
Purchase Options | Request customized purchase options to meet your research needs. Explore purchase options |
Serious Games Market: Segmentation Analysis
The global serious games market is segmented based on application, gaming platform, end-user, and region.
Based on application, the global market segments are research & planning, simulation & training, human resources, advertising & marketing, and others.
- In 2022, the industry was led by the simulation & training segment since the tools and technologies corresponding to serious games are largely used to create simulated learning experiences
- When applied in this segment, the games can be used for building an interactive architecture where learners can learn and develop new skills and prepare themselves for real-world scenarios by working on decision-making ability
- Many researchers believe that a person takes almost 10,000 hours to become an expert in any particular skill
- There is high scope of growth for the advertising & marketing segment during the forecast period where companies can engage better with consumers
Based on gaming platform, the serious games industry divisions are console PC, smartphone, and others.
- The industry was led by the console PC segment in 2022 owing to the high processing power of these systems along with its built-in capacity to seamlessly run complex simulations without any glitch
- However, in the healthcare sector, the most popular gaming platform are virtual reality or augmented reality headsets since they can provide immersive and highly detailed experiences
- The segment for smartphone is growing steadily especially in corporate trainings and education institutes since they offer higher flexibility of use to the users
- VR / AR headsets from HTC or Oculus Rift can cost between USD 300 to USD 1000
Based on end-user, the global market is divided into aerospace & defense, retail, education, media & entertainment, government, and others.
The global Serious Games market is segmented as follows:
By Application
- Research & Planning
- Simulation & Training
- Human Resources
- Advertising & Marketing
- Others
By Gaming Platform
- Console PC
- Smartphone
- Others
By End-User
- Aerospace & Defense
- Retail, Education
- Media & Entertainment
- Government
- Others
Browse the full “Serious Games Market By Application (Research & Planning, Simulation & Training, Human Resources, Advertising & Marketing, and Others), By Gaming Platform (Console PC, Smartphone, and Others), By End-User (Aerospace & Defense, Retail, Education, Media & Entertainment, Government, and Others), and By Region - Global and Regional Industry Overview, Market Intelligence, Comprehensive Analysis, Historical Data, and Forecasts 2023 – 2030.” Report at https://www.zionmarketresearch.com/report/serious-games-market
Competitive Landscape
Some of the main competitors dominating the global Serious Games market include -
- IBM Technologies
- Triseum
- Unity Technologies
- DiSTI Corporation
- Serious Labs Inc.
- Virtual Heroes
- Designing Digitally Inc.
- BreakAway Games
- Learning Games Network
- Games for Change
- Epic Games
- Filament Games
- SimX
- Cogbooks
- EON Reality
- Mursion
- PluralSight
- ImpactGames
Key Insights from Primary Research:
- According to the analysis shared by our research analyst, the Serious Games market is likely to expand at a CAGR of around 18.41% during the forecast period (2023-2030).
- In terms of revenue, the Serious Games market size was valued at around US$ 9 billion in 2022 and is projected to reach US$ 32.73 billion by 2030.
- The serious games market is projected to grow at a significant rate due to the growing demand for interactive learning experiences.
- Based on end-user segmentation, the government was predicted to show maximum market share in the year 2022.
- Based on application segmentation, simulation & training was the leading application in 2022.
- On the basis of region, North America was the leading revenue generator in 2022.
Have Any Query? Ask Our Experts: https://www.zionmarketresearch.com/inquiry/serious-games-market
Key questions answered in this report:
- What is the market size and growth rate forecast for Serious Games industry?
- What are the main driving factors propelling the Serious Games Market forward?
- What are the leading companies in the Serious Games Industry?
- What segments does the Serious Games Market cover?
- How can I receive a free copy of the Serious Games Market sample report and company profiles?
Key Offerings:
- Market Size & Forecast by Revenue | 2023−2030
- Market Dynamics – Leading Trends, Growth Drivers, Restraints, and Investment Opportunities
- Market Segmentation – A detailed analysis By Application, By Gaming Platform, By End-User, and By Region
- Competitive Landscape – Top Key Vendors and Other Prominent Vendors
Request for Customization on this Report as per your requirements - https://www.zionmarketresearch.com/custom/7132
(We tailor your report to meet your specific research requirements. Inquire with our sales team about customising your report.)
Regional Analysis:
North America is projected to register the highest growth in the global serious games market majorly owing to the presence of key market players making revolutionary developments in terms of technological growth. The regional market is further driven by the high rate of product adoption across the healthcare and military industry including the surging rise in the educational sector. With contributions from countries like France, Germany, and the United Kingdom, Europe is projected to become the second-largest revenue generator in the global industry. Growing demand for interactive and comprehensive training solutions along with high adoption rates in the educational industry is crucial to regional expansion. Growth in Asia-Pacific may be led by Japan, India, and China owing to growing investments in technology and a higher adoption rate in the educational field.
By Region
- North America
- U.S.
- Canada
- Rest of North America
- Europe
- France
- UK
- Spain
- Germany
- Italy
- Rest of Europe
- Asia Pacific
- China
- Japan
- India
- South Korea
- Rest of Asia Pacific
- The Middle East & Africa
- Saudi Arabia
- South Africa
- Rest of the Middle East & Africa
- Latin America
- Brazil
- Argentina
- Rest of Latin America
To know an additional revised 2023 list of market players, request a brochure of the report: https://www.zionmarketresearch.com/requestbrochure/serious-games-market
Recent Developments
- In March 2022, Serious Labs announced a partnership with JBHXR, a leading provider of extended reality solutions for Australian clients. The partnership aims to bring mobile elevating work platforms solutions to Australian companies
- In January 2023, Oxford Medical Simulation (OMS) announced the launch of OMS Interprofessional which is a multiplayer virtual reality training tool
Browse Other Related Research Reports from Zion Market Research:
- Cellular M2M Market Report: https://www.zionmarketresearch.com/report/cellular-m2m-market
- Gamifi Market Report: https://www.zionmarketresearch.com/report/gamefi-gafi-market
- CRM Outsourcing Market Report: https://www.zionmarketresearch.com/report/crm-outsourcing-market
- Geofencing Market Report: https://www.zionmarketresearch.com/report/geofencing-market
- Drone Market Report: https://www.zionmarketresearch.com/report/drone-market-size
- Car Subscription Market Report: https://www.zionmarketresearch.com/report/car-subscription-market
About Zion Market Research:
Zion Market Research is a leading market research organization offering industry expertise and scrupulous consulting services to clients for their business development. The reports and services offered by Zion Market Research are used by prestigious academic institutions, start-ups, and companies globally to measure and understand the changing international and regional business backgrounds.
Our client’s/customer’s conviction on our solutions and services has pushed us in delivering always the best. Our advanced research solutions have helped them in appropriate decision-making and guidance for strategies to expand their business.
Follow Us on LinkedIn: https://www.linkedin.com/company/zion-market-research/
Follow Us on Twitter: https://twitter.com/zion_research
Follow Us on Facebook: https://www.facebook.com/zionmarketresearch
Follow Us on Pinterest: https://www.pinterest.com/zionmarketresearch/
Follow Us on YouTube: https://youtu.be/Y0Yfi7N8zSs
Contact Us:
Rushikesh Dorge
USA: +1 347 690-0211
United Kingdom: +44 2032 894158
Japan: +81 50 5806 9039
India: +91 7768 006 007
Web: https://www.zionmarketresearch.com/
Blog: https://zmrblog.com/
Still, Looking for More Information? OR Want Data for Inclusion in Magazine, Case Study, or Media?
Email Directly Here with Detail Information: sales@zionmarketresearch.com
![](https://ml.globenewswire.com/media/YjQ5ZTBmMmMtZWM4ZC00YzRmLWIwZWItYjlkZTMyYTVlOGNhLTEwOTIzODY=/tiny/Zion-Market-Research.png)