Pune, May 26, 2023 (GLOBE NEWSWIRE) -- Maximize Market Research, a global market research firm has published a competitive intelligence market research report on the “Wheat Grass Market”. The Wheat Grass Market size was valued at USD 92.05 Mn in 2022. The total Wheat Grass Market revenue is expected to grow at a CAGR of 6.29 percent from 2022 to 2029, reaching USD 141.08 Mn during the forecast period.
Market Size in 2022 | USD 92.05 Mn |
Market Size in 2029 | USD 141.08 Mn |
CAGR | 6.29 percent (2022-2029) |
Forecast Period | 2022-2029 |
Base Year | 2022 |
Number of Pages | 278 |
No. of Tables | 129 |
No. of Charts and Figures | 121 |
Segment Covered | By Raw Material, Product, Application and Distribution Channel |
Regional Scope | North America, Europe, Asia Pacific, Middle East and Africa, South America |
Report Coverage | Market Share, Size & Forecast by Revenue | 2022−2029, Market Dynamics, Growth Drivers, Restraints, Investment Opportunities, and Key Trends, Competitive Landscape, Key Players Benchmarking, Competitive Analysis, MMR Competition Matrix, Competitive Leadership Mapping, Global Key Players’ Market Ranking Analysis. |
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Wheat Grass Market Scope and Research Methodology
The research report on the Wheat Grass Market covers technology, product, application, development trend, product technology, competitive landscape, industrial chain structure, industry overview, national policy, and industry planning analysis. The report discusses the global market's drivers, opportunities, and restraints. It includes the impact of these drivers, trends, and restraints on market demand during the forecast period. The report also highlights market opportunities on a global scale. The Wheat Grass Market is analyzed at the country, regional, and global levels. The report examines the Wheat Grass Market Strategies and the major players' strategies and investment plans. The Wheat Grass Market data was gathered using primary and secondary research methods. Secondary research is used to identify key players. Secondary research was used to gather information for the Market's extensive, market-oriented, and commercial analysis.
Wheat Grass Market Overview
The Wheat Grass Market has grown significantly over the last ten years as a result of technological advancements that have made wheatgrass cultivation and harvesting easier. Furthermore, increased awareness of the health benefits of wheatgrass has made it a popular alternative to traditional grasses.
Wheatgrass has a wide range of market applications and is used as cattle feed, soil amendment, or biofuel feedstock. The factor driving the industry's growth is the growing aging population. Wheatgrass products are most commonly used by both men and women over the age of 60 for regular blood circulation and other health benefits. Diabetic patients are on the rise all over the world. This is expected to contribute to an increase in demand for wheatgrass products.
Wheat Grass Market Dynamics
The wheatgrass market is growing due to several factors. People are increasingly interested in organic and natural ingredients, and they are becoming more conscious about their health. Superfoods like wheatgrass have also gained popularity. Wheatgrass offers various health benefits, including improved digestion, detoxification, and immune function. However, there are challenges such as high production and processing costs. Additionally, the COVID-19 pandemic, supply disruptions, and changes in consumer behavior have impacted the market's growth. Despite these challenges, the market is expected to continue growing because health-conscious consumers are seeking natural and nutritious products.
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North American region is expected to fuel the Wheat Grass Market growth
North America dominated the wheatgrass products market in 2021, accounting for 30.5 percent of global revenue. The presence of a large number of market players such as DynamicGreens Wheatgrass, NOW Foods, and Pines Wheat Grass is driving up demand for wheatgrass products in this region. According to the MMR, in 2021-22, farmers in the United States produced 1.6 billion bushels of durum, winter, and other spring wheat from a harvested area of 37.2 million acres.
Wheat Grass Market Segmentation
By Raw Material:
- Regular Wheatgrass
- Organic Wheatgrass
By Product:
- Wheatgrass Liquid
- Wheatgrass Powder
Based on the Product, the Wheatgrass Powder segment held the largest market share in 2022, thanks to the wide range of applications and benefits associated with wheatgrass powder. The powder form of wheatgrass is known to possess anti-inflammatory properties, which has led to its incorporation into various cosmetic products. Many manufacturers are leveraging the benefits of wheatgrass herbal powder by incorporating it into lotions, soaps, toothpaste, moisturizers, and other cosmetic formulations. For instance, Chloemason Soap Company is offering an organic wheatgrass tooth soap that serves as a natural alternative to traditional toothpaste. By utilizing 100% natural materials and harnessing the properties of wheatgrass powder, they provide consumers with a unique and beneficial oral care option.
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By Application:
- Health and Nutrition
- Pharmaceuticals
- Food and Beverages
By Distribution Channel:
- Hypermarket/ Supermarket
- Convenience Store
- Speciality Store
- Online Retailers
- Others
Wheat Grass Market Key Players Include:
- Pines International Inc. (USA)
- The Synergy Company (USA)
- NOW Foods (USA)
- Amazing Grass (USA)
- Navitas Organics (USA)
- Terrasoul Superfoods (USA)
- HealthForce Superfoods (USA)
- Wheatgrass Kits (USA)
- Evergreen Wheatgrass Powder (USA)
- Earth Circle Organics (USA)
- Nubeleaf (USA)
- Green Foods Corporation (USA)
- Life-Flo (USA)
- Country Farms (USA)
- Hippocrates Health Institute (USA)
- NutriCargo (USA)
- Real Raw Food (USA)
- Starwest Botanicals (USA)
- Vitality SuperGreen (USA)
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Key questions answered in the Wheat Grass Market are:
- What is the Wheat Grass Market?
- What was the Wheat Grass Market size in 2022?
- What is the expected Wheat Grass Market size by 2029?
- What is the growth rate of the Wheat Grass Market?
- Which are the factors expected to drive the Wheat Grass Market growth?
- Which factors are expected to restrain the Wheat Grass Market growth?
- Which segment dominated the Wheat Grass Market growth?
- What is the demand pattern for the Wheat Grass Market?
- Which region held the largest share in the Wheat Grass Market?
- Who are the key players in the Wheat Grass Market?
Key Offerings:
- Past Market Size and Market Competitiveness (2018 to 2021)
- Past Pricing and price curve by region (2018 to 2021)
- Market Size, Share, Size & Forecast by different segment | 2022−2029
- Market Dynamics – Growth Drivers, Restraints, Opportunities, Challenges, and Key Trends by Region
- Market Segmentation – A detailed analysis by Raw Material, Product, Application, and Distribution Channel.
- Type Competitive Landscape –A detailed scenario of the competitive environment in the global market
- Competitive landscape – Market Leaders, Market Followers, Regional player
- Competitive benchmarking of key players by region based on product Portfolio, End-Users, Revenues, Manufacturing Locations, etc.
- Market Consolidations – Mergers, Acquisitions, Joint Ventures, Partnerships.
- Company Profiles – Business Overview, Financial Overview, Business Strategy, SWOT Analysis, Recent Development.
- PESTLE Analysis
- PORTER’s analysis
- Value chain and supply chain analysis
- Legal Aspects of business by region
- Key Takeaways
- Industry Recommendations
Maximize Market Research is leading research firm, has also published the following reports:
Wheat Germ Oil Market: Market is expected to reach US$ 372.73 Mn. by 2029, at a CAGR of 7.12% during the forecast period. The increasing mandate for wheat germ oil from North America and Europe has had a positive impact on the growth market.
Wheat Protein Market: Market size was valued at US$ 2.42 Bn. in 2021 and the total Wheat Protein revenue is expected to grow at 4.97 % from 2022 to 2029, reaching nearly US$ 3.57 Bn. The increasing use of wheat protein in various applications such as Bakery & snacks, Pet food
and Nutritional bars & drinks are driving the growth of the market
Hulled Wheat Market: Market size was valued at US$ 468 Mn. in 2021 and the total revenue is expected to grow at 4% from 2021 to 2029, reaching nearly US$ 640.4Mn. The increase in consumption of organic food products, health supplements, and dietary food products has resulted in increased consumption of Hulled Wheat by the Nutraceuticals Industry.
Spring Wheat Seeds Market: Market is expected to reach US$ 3.50 Bn. by 2029, at a CAGR of 4.51% during the forecast period. The market growth is attributed to the increasing demand for food and feed due to the growing population, rising income levels, and changing dietary habits.
Malted Wheat Flour Market: Market reached a value of US $ 33.38 Bn. in 2021. Global Malted Wheat Flour Market size is estimated to grow at a CAGR of 3.78%. The market is expected to reach a value of US $ 44.92 Bn. in 2029.
About Maximize Market Research:
Maximize Market Research is a multifaceted market research and consulting company with professionals from several industries. Some of the industries we cover include medical devices, pharmaceutical manufacturers, science and engineering, electronic components, industrial equipment, technology, and communication, cars, and automobiles, chemical products and substances, general merchandise, beverages, personal care, and automated systems. To mention a few, we provide market-verified industry estimations, technical trend analysis, crucial market research, strategic advice, competition analysis, production and demand analysis, and client impact studies.
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