Dublin, July 26, 2023 (GLOBE NEWSWIRE) -- The "Argentina Loyalty Programs Market Intelligence and Future Growth Dynamics Databook - 50+ KPIs on Loyalty Programs Trends by End-Use Sectors, Operational KPIs, Retail Product Dynamics, and Consumer Demographics - Q1 2023 Update" report has been added to ResearchAndMarkets.com's offering.
The loyalty market in Argentina is expected to grow by 13.7% on annual basis to reach US$1,346.2 million in 2023.
In value terms, the loyalty market in Argentina has recorded a CAGR of 14.2% during 2018-2022.The loyalty market in Argentina will continue to grow over the forecast period and is expected to record a CAGR of 13.2% during 2023-2027. Loyalty market in the country will increase from US$1,183.6 million in 2022 to reach US$2,210.1 million by 2027.
This report provides a detailed data-centric analysis of the loyalty market opportunities and risks across a range of industry categories. With over 50 KPIs at the country level, this report provides a comprehensive understanding of loyalty market dynamics, market size and forecast, and market share statistics.
The report's research methodology is based on industry best practices. Its unbiased analysis leverages a proprietary analytics platform to offer a detailed view on emerging business and investment market opportunities.
Scope
This report presents an in-depth and data-centric analysis of loyalty programs in Argentina, covering various key market segments. It includes a comprehensive evaluation of the retail sector's spend value trend in the country, focusing on both ecommerce and point-of-sale spend. The report assesses the market size and future growth dynamics of loyalty programs based on key performance indicators from 2018 to 2027.
Furthermore, the report delves into the loyalty spend market size and future growth dynamics within functional domains, such as loyalty schemes and loyalty platforms. It explores various loyalty program types, including points programs, tier-based programs, mission-driven programs, spend-based programs, gaming programs, free perks programs, subscription programs, community programs, refer-a-friend programs, paid programs, and cashback programs.
The study also analyzes the loyalty spend market size and future growth dynamics across different channels, namely in-store, online, and mobile. Additionally, it provides insights into the loyalty schemes spend market size and future growth dynamics based on various business models, such as seller-driven, payment instrument, and others.
Moreover, the report examines the loyalty spend market size and future growth dynamics in key sectors, encompassing retail, financial services, healthcare & wellness, restaurants & food delivery, travel & hospitality (cabs, hotels, airlines), telecoms, media & entertainment, and others. It further evaluates the loyalty spend market size in these sectors specifically for online, in-store, and mobile app channels.
The report categorizes the loyalty spend market size and future growth dynamics by retail, covering diversified retailers, department stores, specialty stores, clothing, footwear & accessories, toy & hobby shops, supermarkets, convenience stores, home merchandise, and others.
Furthermore, the report evaluates the loyalty spend market size and future growth dynamics by accessibility, distinguishing between card-based access and digital access.
The loyalty spend market size and future growth dynamics are also analyzed by consumer type, distinguishing between B2C consumers and B2B consumers.
Additionally, the loyalty schemes spend market size and future growth dynamics are assessed based on membership types, including free, free + premium, and premium.
The report further explores the loyalty platform spend market size and future growth dynamics by software types, such as analytics and AI-driven platforms and normal CRM platforms.
Moreover, the study examines the loyalty platform spend market size and future growth dynamics by vendor/solution partner, classifying them as in-house or third-party vendors.
Furthermore, the report assesses the loyalty platform spend market size and future growth dynamics by deployment, distinguishing between cloud-based and on-premise deployments.
The report also presents the loyalty spend market size and forecast by consumer demographics and behavior, considering age group, income level, and gender, with a specific focus on the year 2022.
The report provides valuable reasons to buy, emphasizing the insights gained into the Argentina loyalty spend market, enabling businesses to make informed decisions about their loyalty program strategies. Additionally, it offers a competitive analysis, helping businesses benchmark their performance and improve loyalty program strategies to gain a competitive advantage.
The report also highlights the latest trends in the loyalty spend market, such as the rise of mobile-based loyalty programs and the increasing awareness of loyalty program benefits among consumers, helping businesses stay ahead of the competition and enhance their loyalty program strategies. Ultimately, the report equips businesses with comprehensive factors to consider when developing an effective loyalty program, such as target audience, rewards and benefits, and marketing and communication strategies.
Key Attributes:
| Report Attribute | Details |
| No. of Pages | 117 |
| Forecast Period | 2023 - 2027 |
| Estimated Market Value (USD) in 2023 | $1.3 Billion |
| Forecasted Market Value (USD) by 2027 | $2.2 Billion |
| Compound Annual Growth Rate | 13.1% |
| Regions Covered | Argentina |
For more information about this report visit https://www.researchandmarkets.com/r/p9jflt
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