Marketing and Security Leaders Need to Collaborate to Safeguard and Grow Brand Trust, Says CMO Council and KPMG
21 août 2024 08h00 HE
|
CMO Council
Report examines the marketing & security relationship & how marketing leaders can preserve brand reputation amid rising data privacy & security concerns.
Champion of CMO-to-CEO Executive Transition to Lead CMO Council Advisory Board in North America
06 août 2024 08h00 HE
|
CMO Council
SAN. JOSE, Calif., Aug. 06, 2024 (GLOBE NEWSWIRE) -- Christine Heckart, one of Silicon Valley’s most lauded and respected market-centered business leaders, has been named chair of the Chief...
CMO Council Maps Ways to Speed More Personalized Service to 40% of Americans Who Regularly Go to Drive-Thru Restaurants
19 juin 2024 08h00 HE
|
CMO Council
SAN JOSE, Calif., June 19, 2024 (GLOBE NEWSWIRE) -- The CMO Council and uKnomi, an “in-the-moment-marketing” platform provider, today released a strategic brief advocating a new AI-powered service...
CMOs Predict Major Shift in Marketing Technology in 2024; AI-Boosted Solutions Are Key to Powering Sharper Personalization and Improved Performance
21 mai 2024 08h00 HE
|
CMO Council
CMO Council Survey Reveals Growing Adoption of Emerging Technologies to Increase Productivity and Deliver Better Consumer Experiences
CMO Council Maps Ways to Speed and Personalize Service to the 50 Million Americans Who Visit Drive-Thru Restaurants Daily
07 mai 2024 08h00 HE
|
CMO Council
CMO COUNCIL MAPS WAYS TO SPEED AND PERSONALIZE SERVICE TO THE 50 MILLION AMERICANS WHO VISIT DRIVE-THRU RESTAURANTS DAILY
Marketers Given Marginal Grades for ABM-Driven Revenue Growth
23 janv. 2024 08h00 HE
|
CMO Council
CMO Council Releases Year-End Scorecard of B2B Marketing EffectivenessIn Finding, Winning and Growing Big Customer Accounts
CMO Council to Advance Lead Revenue Science Practices and Improve Account Marketing Performance in B2B Sector
10 oct. 2023 08h00 HE
|
CMO Council
SAN JOSE, Calif., Oct. 10, 2023 (GLOBE NEWSWIRE) -- The Chief Marketing Officer (CMO) Council announced it is collaborating with WM America on a new Q4 thought leadership program. Designed to...
Marketing and Finance Leaders Seek Collaboration to Make Smarter Investments, Says CMO Council and KPMG
19 sept. 2023 08h00 HE
|
CMO Council
SAN JOSE, Calif., Sept. 19, 2023 (GLOBE NEWSWIRE) -- Economic headwinds have arrived, and chances are marketers aren’t prepared. Only 10% of marketing leaders strongly believe their marketing...
IMC Teams With Global CMO Council to Further Marketing Leader Prowess and Performance in Africa
06 juin 2023 03h00 HE
|
CMO Council
JOHANNESBURG, South Africa, June 06, 2023 (GLOBE NEWSWIRE) -- The Integrated Marketing Council (IMC) of South Africa has announced it will partner with the global CMO Council to extend the...
66% of Marketers Lack Confidence in Ability to Achieve Revenue Goals, According to CMO Council and Sprinklr Research
11 mai 2023 08h00 HE
|
CMO Council
SAN JOSE, Calif. and NEW YORK, May 11, 2023 (GLOBE NEWSWIRE) -- The CMO Council, in partnership with Sprinklr (NYSE: CXM), the unified customer experience management (Unified-CXM) platform for...