Advertiser Perceptions Research Shows US Advertisers See an Average 33% Increase in ROI with Data Standards
09 oct. 2024 09h00 HE
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Claravine
NEW YORK, Oct. 09, 2024 (GLOBE NEWSWIRE) -- Advertiser Perceptions, the leader in providing research-based strategic market intelligence to the media, advertising, and ad tech industries, conducted...
Pacvue Debuts New Incrementality Console to Help Advertisers Grow Incremental Revenue with Accurate and Actionable Insights
17 sept. 2024 09h01 HE
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Pacvue
LOS ANGELES, Sept. 17, 2024 (GLOBE NEWSWIRE) -- Pacvue, the leading commerce acceleration platform that integrates retail media, commerce operations, actionable insights and advanced measurement,...
DMi Partners Unveils Lumina by DMi: A Revolutionary Platform for Enhanced Affiliate Campaign Measurement
09 sept. 2024 13h14 HE
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DMi Partners
PHILADELPHIA, Sept. 09, 2024 (GLOBE NEWSWIRE) -- DMi Partners, the award-winning full-service performance marketing agency specializing in affiliate, email, paid search, and SEO, is excited to...
[Latest] US Fitness Tracker Market Size/Share Worth USD 35.8 Billion by 2033 at a 15.3% CAGR: Custom Market Insights (Analysis, Outlook, Leaders, Report, Trends, Forecast, Segmentation, Growth, Growth Rate, Value)
25 juil. 2024 03h30 HE
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Custom Market Insights
Austin, TX, USA, July 25, 2024 (GLOBE NEWSWIRE) -- Custom Market Insights has published a new research report titled “US Fitness Tracker Market Size, Trends and Insights By Type (Smart Watches,...
The Advertising Research Foundation Renews Call For Move To TV-Accessible Households as Basis of TV Audience Measurement
20 juin 2024 09h00 HE
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Advertising Research Foundation
NEW YORK, June 20, 2024 (GLOBE NEWSWIRE) -- The Advertising Research Foundation (ARF) today renewed its call for a migration from the traditional basis of measurement, “TV Households,” to the more...
Upwave teams up with AWS to enable Customers and Partners with AWS Clean Rooms
13 juin 2024 09h00 HE
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Upwave
SAN FRANCISCO, June 13, 2024 (GLOBE NEWSWIRE) -- Upwave, a leading analytics platform for brand advertising, today announced that the company is expanding its decade-long relationship with Amazon...
AMEC Announces New Chair
05 juin 2024 10h34 HE
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The International Association For The Measurement And Evaluation Of Communication (AMEC)
AMEC, the world’s largest media intelligence and insights professional body announced Raina Lazarova, Co-Founder of Ruepoint as new Chair
The Advertising Research Foundation Unveils Findings From Attention Measurement Validation Initiative Phase Two Report
16 mai 2024 12h20 HE
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Advertising Research Foundation
ARF released findings comparing 12 attention measurement companies at ATTENTION 2024 in New York.
New CMJ-NBME Dissertation Fellow Selected to Promote Diversity and Equity in Measurement
08 mai 2024 10h40 HE
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NBME
PHILADELPHIA, May 08, 2024 (GLOBE NEWSWIRE) -- Ishita Ahmed was selected as the 2024 recipient of the CMJ-NBME Dissertation Fellowship, a program designed to promote diversity and anti-racist...
Advertising Research Foundation Announces Speakers and Programming at Annual AUDIENCExSCIENCE Conference
04 mars 2024 12h38 HE
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Advertising Research Foundation
Discover the future of advertising research at AUDIENCExSCIENCE: where tech, data trends, and groundbreaking insights collide.