Customer Preferences Are Driving Cross-Channel Retail Strategies
09 févr. 2010 11h00 HE | Aberdeen Group
BOSTON, MA--(Marketwire - February 9, 2010) - The top pressure retail organizations face around cross-channel retailing is the need to address rapid changes in customer affinity for sales channels,...
Consumer Survey Demonstrates That European Shoppers Will Demand More of U.S. Retailers in Their Cross-Channel Experience
26 août 2008 09h00 HE | Sterling Commerce
COLUMBUS, OH--(Marketwire - August 26, 2008) - Sterling Commerce, an AT&T Inc. (NYSE: T) subsidiary, today released the results of a recent survey that shows how consumers in Europe want to...