Advertising Industry Veterans John Donahue and Chris Copeland Launch Biddable Media Consultancy “Up & to the Right”
18 nov. 2021 09h30 HE
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U2R Inc.
NEW YORK, Nov. 18, 2021 (GLOBE NEWSWIRE) -- Seeking to address the growing importance of biddable media in advertising, industry veterans John Donahue and Chris Copeland today announced the launch...
VideoByte and IRIS.TV Partner to Bring Enhanced Contextual Enablement to CTV
16 nov. 2021 08h30 HE
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IRIS.TV
LOS ANGELES, Nov. 16, 2021 (GLOBE NEWSWIRE) -- IRIS.TV, the leading video data platform, and VideoByte, the leading provider of global best-in-class Connected TV (CTV) advertising technology, today...
Basis Technologies Positioned as a Challenger in the 2021 Gartner® Magic Quadrant™ for Ad Tech
08 nov. 2021 08h53 HE
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Basis Technologies
Basis SaaS Platform Included in Report for Second Consecutive Year*;Evaluation is Based on Ability to Execute and Completeness of Vision CHICAGO, Nov. 08, 2021 (GLOBE NEWSWIRE) -- Basis...
Instreamatic Named AdExchanger Awards Finalist for Innovation in Audio Advertising
25 oct. 2021 06h20 HE
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Instreamatic
PALO ALTO, Calif., Oct. 25, 2021 (GLOBE NEWSWIRE) -- Instreamatic, providing an end-to-end voice AI platform for managing, measuring and monetizing conversations between brand and consumer, today...
PandoLogic Wins Globee® in the 14th Annual 2021 Women World Awards®
06 oct. 2021 07h00 HE
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PandoLogic
NEW YORK, Oct. 06, 2021 (GLOBE NEWSWIRE) -- PandoLogic announced today that The Globee® Awards, organizers of the world’s premier business awards programs and business ranking lists, has named...
IRIS.TV Selects SpringServe as First Ad Server to Deliver Contextual Data for Connected TV
23 sept. 2021 08h00 HE
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IRIS.TV
Integration delivers enhanced transparency for advertisers and value for publishers LOS ANGELES, Sept. 23, 2021 (GLOBE NEWSWIRE) -- IRIS.TV, the leading video data platform, and Magnite’s...
Independent Study Shows Advertisers Achieve 48% ROI Through Automation on Basis Platform
29 juil. 2021 09h11 HE
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Centro
CHICAGO, July 29, 2021 (GLOBE NEWSWIRE) -- Centro (https://www.centro.net), a global provider of enterprise automation technology, today announced the results of an independently researched study...
OTTera Integrates with IRIS.TV
29 juil. 2021 08h30 HE
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IRIS.TV
LOS ANGELES, July 29, 2021 (GLOBE NEWSWIRE) -- IRIS.TV, today announced the addition of OTTera, a leading white label OTT service, to the IRIS-enabledTM open video data ecosystem. With this...
Garrett MacDonald Joins IRIS.TV as Chief Commercial Officer
20 juil. 2021 08h30 HE
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IRIS.TV
LOS ANGELES, July 20, 2021 (GLOBE NEWSWIRE) -- IRIS.TV, the leading video data platform, has announced the appointment of Garrett MacDonald as chief commercial officer. In his new role, MacDonald...
Basis by Centro is the First to Automate Contextual Category Recommendations for Marketers
13 juil. 2021 08h50 HE
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Centro
Privacy-Compliant Cookieless Targeting Feature Powered by Peer39 Analyzes Campaign Audiences to Identify Best-Performing Contextual Categories CHICAGO, July 13, 2021 (GLOBE NEWSWIRE) -- Centro...