NEW YORK, Feb. 28, 2000 (PRIMEZONE) -- iParty.com, a premier destination for party goods and party planning, and the Web site of iParty Corp. (AMEX:IPT), has partnered with Evite.com (www.evite.com), the first free, Web-based service for coordinating and planning activities of all types.
Under the agreement, Evite is licensing a proprietary application that, beginning later this spring, will enable iParty.com users to coordinate group activities such as parties, get-togethers and guest lists through a co-branded channel on the iParty.com site. iParty.com will promote this co-branded channel through multiple marketing vehicles such as e-mail and direct mail. Additionally, Evite will provide technical and customer support.
"By partnering with Evite, the proven leader in online invitations," said Sal Perisano, CEO of iParty Corp., "we continue to bolster the options and experience of our users, as iParty.com moves even closer to becoming the ultimate one-stop party resource."
"iParty's extensive offering of party-related goods is a natural match for Evite.com's interactive invitation service," said Josh Silverman, CEO of Evite.com. "This partnership is a perfect way to put all aspects of party planning right at the consumers' fingertips."
Evite.com pioneered the concept of online activity planning. With its interactive online invitations, tools for consensus-building and intergroup communications, Evite.com is fast becoming the most fun and effective way to get people together, build excitement and increase attendance at gatherings large and small. Evite.com is a privately held company with funding from August Capital, Advent International, Greylock Management, Hambrecht & Quist's Access Technology Partners, L.P., Hikari Tsushin, North Hill Ventures, Staenberg Venture Partners, TCV and several other strategic investors. For more information visit www.evite.com.
Headquartered in New York City, iParty.com, the Web site of iParty Corp. (AMEX:IPT), is a premier online destination for party givers that makes throwing a successful event both stress-free and fun. From party goods and costumes to an online party magazine and party tips, iParty.com offers consumers a sophisticated yet fun and easy-to-navigate resource with the definitive assortment of products to customize any party, including birthday bashes, Easter get-togethers, St. Patrick's Day celebrations and graduation parties. With a seasoned management team that boasts over 20 years' combined experience in the party retail industry. iParty.com offers reliable, time-tested knowledge of trends to ensure comprehensive merchandise selections for every occasion.