Nokia launches PoC Enterprise Market Consultancy service to support operators' push to talk business


Finland, Espoo - Nokia today launches a new service for operators, the Push to talk over Cellular (PoC) Enterprise Market Consultancy, to help operators launch push to talk services for the enterprise segment.
 
With push to talk, mobile phone users can use their mobiles like walkie-talkies, communicating with a selected group or an individual with the push of a single button. The service is a new direct method for instant one-on-one or one-to-group communications, and can be used to enhance productivity in enterprises, for example in manufacturing, transportation and construction businesses.
 
Nokia's PoC Enterprise Market consultancy service consists of a service trial that allows sampling of the PoC services and workshops for both the operator and enterprise customers. Several major companies, including ABB are already seeing the benefits of the service.
 
"Push to talk over Cellular offers significant value for the enterprise sector, and our service helps operators to identify the business segments and the value of push to talk for enterprises. The Nokia PoC Enterprise Market Consultancy service increases the speed of push to talk take-up in the enterprise segment and thus quickens the return on investment for the operator," says Ilkka Toivola, Vice President, Mobile Software Integration, Networks, Nokia.
 
'Nokia conducted a service trial for our enterprise customers," says Esa Pigg, Vice President, ABB Oy Service. "We found the service trial with the enterprise to be a very effective way to show and see the benefits of push to talk in daily business. Based on our experience we strongly believe that push to talk will play an important role among the enterprises in the future."
 
PoC Enterprise Market Consultancy service is available now for the deployment in all the major markets where Nokia's Networks business group is present.
 
Nokia's carrier grade Push to talk over Cellular solution provides competitive performance, a full feature set, and a smooth network software upgrade path to the upcoming Open Mobile Alliance (OMA) standard. With more than 30 operator trials ongoing, and five public commercial contracts, Nokia is leading the market for Push to talk over Cellular.
 
ABB (www.abb.com) is a leader in power and automation technologies that enable utility and industry customers to improve performance while lowering environmental impact. The ABB Group of companies operates in around 100 countries and employs about 113,000 people.
 
Nokia is the world leader in mobile communications, driving the growth and sustainability of the broader mobility industry. Nokia is dedicated to enhancing people's lives and productivity by providing easy-to-use and secure products like mobile phones, and solutions for imaging, games, media, mobile network operators and businesses. Nokia is a broadly held company with listings on five major exchanges.
 
 
Media Enquiries:
 
Nokia, Networks
Communications
Tel. 358 7180 38198
Email: networks.communications@nokia.com
 
 
Nokia
Communications
Tel. +358 7180 34900
Email: press.office@nokia.com
 
www.nokia.com
 
 
 
Note to editors
 
Push to talk over Cellular (PoC) introduces a new, direct one-to-one and one-to-many voice communication service into GSM/GPRS networks.

With Push to talk, mobile phone users can use their mobiles like walkie-talkies, communicating with a selected group or individual with the push of a single button. This simple, direct communication will serve the needs of both business and private users.

Push to talk is especially suited for cases where users need to communicate repeatedly but occasionally with the same group or individual.

Nokia's Push to talk solution offers a full feature set and smooth migration to the upcoming Open Mobile Alliance (OMA) standard and IP multimedia subsystem as standardized in 3GPP.
 
Nokia's carrier grade push to talk solution provides competitive performance and a full feature set.  Nokia has five public commercial contracts and it is trialing its solution with more than 30 operators around the world.
 
Nokia launched it carrier-grade push to talk network products in October 2003, and the world's first push to talk phone, the Nokia 5140, in November 2003. During 2004, Nokia will introduce a full range of push to talk capable GSM phones, including non-Symbian terminals and Symbian OS based smartphones.
 
From 2005 onwards push to talk will become available for virtually all Nokia GPRS/WCDMA phones.
 
Nokia Solution Integration Services has deployed over 120 solution integration projects with mobile operators during the last 18 months. System integration is a vital part of Nokia's Intelligent Edge solutions and services for operators portfolio. Nokia Networks is continuously increasing investment in this area to meet the growing customer demand.