HOUSTON, Nov. 10, 2005 (PRIMEZONE) -- Anyone who hears the words "senior citizens" and thinks of walkers and nursing homes doesn't know the Kerrville "Mild Bunch." After recognizing a dire need for a new senior community center in Kerr County, fifteen high-profile community leaders of Kerrville, Texas came together to help raise money for a new facility to replace the 36-year-old Dietert Senior Center (DSC). The group developed a unique and undeniably risque method of fundraising for the $4 million capital campaign project, which required the "Mild Bunch" to drop everything -- including their pants.
Photos accompanying this release are available at: http://www.primezone.com/newsroom/prs/?pkgid=2069 and http://www.primezone.com/newsroom/prs/?pkgid=2070
The Fab 15, who range in age from 54 to 80, volunteered as models for the Dietert Senior Center "Mild Bunch" Beefcake Biker Calendar. In a show of civic pride, each community leader posed with some of the hottest motorcycles for the quirky and somewhat revealing calendar spread. Each calendar sells for $20, postage and handling are $1.50 and all proceeds benefit the DSC building fund.
Although all the calendar models' professions differ -- from an attorney, a university president, car dealership proprietor and bank presidents to sales gurus, radio personalities and an architect -- all agreed raising money for this important cause was something close to their hearts. The "Mild Bunch" also hopes to change the public's perceptions of seniors with this lighthearted approach to fundraising.
"Thirty-one percent of Kerr County's population is age 60 or older and the area has an ever-increasing number of senior residents. We are currently working out of four buildings in various locations with no more room to grow because our facility space is maxed out. Furthermore, seniors must cross a busy highway to get to our senior center since parking is limited," said DSC Executive Director Tina Woods. "We are looking forward to raising the remainder of the funding for the building's capital campaign project to alleviate these problems and, hopefully, we can break ground in early 2006."
According to Mr. December Walter Workman, "The DSC 'Mild Bunch' Beefcake Biker Calendar is really the perfect holiday item for that special someone who has it all! Not only is the calendar a hoot, but the proceeds are really contributing to an excellent cause."
For more information on the Dietert Senior Center or to purchase a DSC "Mild Bunch" Beefcake Biker Calendar, visit www.dietertseniorcenter.org or call (830) 792-4044.
