BOCA RATON, Fla., July 5, 2006 (PRIMEZONE) -- Bidville, Inc. (Pink Sheets:BVLE), an innovative and growing Internet auction company and an alternative to eBay, has announced today that it has completed its acquisition of DigiKidz, Inc., a south Florida producer and marketer of personalized DVD products for children, and owner and operator of the Internet e-commerce website, www.digikidz.com. The pending transaction was announced March 21, 2006.
As an Internet marketer with strong strategic distribution alliances in place, the acquisition of DigiKidz is anticipated to increase Bidville's annual revenue and assist it in generating increasing earnings. Terms of the final agreement were not disclosed, however, the agreement called for Bidville to issue shares of its common stock in addition to a common stock purchase warrant in exchange for majority control of DigiKidz. DigiKidz, as planned, will operate as an independent subsidiary of Bidville and will continue to be managed by its senior management.
Based in new facilities in Palm Beach Gardens, Fla., with manufacturing and fulfillment operations in Cooper City, Fla., just outside of Ft. Lauderdale, DigiKidz proprietary product line is sold online and through "brick and mortar" retail in the U.S. and Canada, and features personalized English and Spanish language animated stories for children on DVD.
"We are delighted to have concluded the acquisition of DigiKidz, Inc., because of its strong following of family customers, and its many strategic marketing alliances that reach into the family marketplace nationwide," stated Brian Schuster, Bidville's Chairman. He added, "We believe that DigiKidz will become a vital, vibrant part of Bidville that will help us significantly both strategically and financially."
About DigiKidz, Inc.
DigiKidz, founded in 2004, is an Internet marketer of personalized products for children. In 2005 it began to focus its sales and marketing efforts on a new proprietary line of twelve (12) personalized animated video adventure stories, and also produced its first entertaining, but educationally-oriented, DVD for toddlers. In late 2005, its proprietary product lines entered into several mass market distribution tests (both online and "brick and mortar") that have provided key strategic alliances, insights and distribution opportunities that DigiKidz will leverage in 2006.
About Bidville, Inc.
Bidville, Inc., a Nevada corporation, was founded in 1999 as an Internet auction alternative to eBay. The company provides unique user features, such as Storefronts, Watch Lists, Image Gallery, and fixed price listing options. Bidville is headquartered in Boca Raton, Florida, U.S.A. For further Company and product information, please visit the Company's website at http://www.bidville.com. Additional information is available in Securities and Exchange Commission filings.
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