Contact Information: CONTACTS: Lauren Drost Lois Paul & Partners 781-782-5732 lauren_drost@lpp.com Maxine Friedman BrandIntel 646-202-9387 mfriedman@brandintel.com
BrandIntel Selected by AlwaysOn Media as Top 100 Private Company Award Winner
Company to Participate on Web Analytics Panel at AO Media Summit
| Source: BrandIntel
TORONTO -- (MARKET WIRE) -- January 18, 2007 -- BrandIntel, a leader in consumer and market
intelligence solutions, today announced that it has been chosen by
AlwaysOn Media as one of the Top 100 Private Company award winners. The AO
Media 100 is a power list of the top private digital media companies.
BrandIntel was hand-picked by the AO Media editorial team based on a set of
five criteria -- innovation, market potential, customer adoption, media
buzz and investor value creation.
BrandIntel and the AO Media 100 will be honored at the AO Media executive
summit on January 29-31 at The Mandarin Oriental Hotel in New York City.
The summit will focus on the forces that are disrupting user behavior and
creating new opportunities in marketing, branding, advertising, and public
relations. The event will also showcase top innovative private companies
that are changing the way media is created, distributed and consumed.
John Cummings, vice president of BrandIntel, will also be participating in
a Web analytics panel at the AO Media summit on Wednesday, January 31 at
10:30 am. The panel will discuss how Web analytics (including the
measurement of consumer opinion and discussion volume) can be a competitive
advantage and help drive critical business decisions.
"Being selected by AlwaysOn for the Media 100 is further validation of
BrandIntel's unique ability to combine technology with human analysis to
provide customers with real-time consumer market intelligence," said
Bradley Silver, president, BrandIntel. "Our process ensures that the
research is focused on our clients' objectives -- targeting the right
conversations at the right time so that brand holders can improve their
decision-making."
"The AO Media 100 are creating new revenue opportunities in the more than
$16.4 billion online advertising market by disrupting traditional media and
advertising models," said Tony Perkins, founder and editor in chief of
AlwaysOn. "They are innovating by applying game-changing technology to key
sectors including user-generated content, technology-enablers, mobile
marketing, community platforms, Web analytics, and online advertising
services."
BrandIntel translates online consumer-created content into reliable data
and analysis -- enabling the world's leading companies to advance the
science of their decision-making. BrandIntel's highly customizable
solutions and patent-pending process combines human insight with
award-winning technology to help companies uncover new market
opportunities, better understand and communicate with customers and
validate critical business decisions.
A full list of all the AO Media 100 companies can be found on the AlwaysOn
Web site at http://www.alwayson.goingon.com/
About AO Media 2007: January 29-31 @ The Mandarin Oriental Hotel, NYC
AlwaysOn Media is where cutting-edge technology CEOs from the back streets
of Silicon Valley meet the global advertising and media establishment. This
two-and-a-half-day executive event features CEO presentations and
high-level debates on which forces are disrupting user behavior and
creating new opportunities in the marketing, branding, advertising, and
public relations industries. At AlwaysOn Media, our editors will also honor
the AO Media 100 Top Private Companies. Fifty of the top CEOs from the AO
Media 100 will pitch their market strategies to a panel of industry experts
in our "CEO Showcase."
About BrandIntel (www.brandintel.com)
BrandIntel, a Brandimensions Inc. company, translates consumer-created
content about brands, products and services into reliable data that helps
companies advance the science of decision-making. BrandIntel's
patent-pending process combines award-winning technology with human
insight, resulting in the most reliable data in the industry. BrandIntel
solutions help companies validate critical business decisions, uncover new
opportunities for value creation and get closer to their customers.
BrandIntel works with Fortune 1000 companies and is headquartered in
Toronto, Canada, with offices in the United States.
About AlwaysOn
AlwaysOn ignited the open-media revolution in early 2003 by being the first
media brand to launch a global blog network. In 2004, AlwaysOn continued
to lead the media industry in innovation by introducing a social network
where members can connect and engage. AlwaysOn is also revolutionizing the
media business by applying its open-media principles to its executive event
series (Stanford Summit, AlwaysOn Hollywood, AlwaysOn Media and GoingGreen)
and quarterly print "blogozine" by empowering its members to post and share
their ideas and meet each other online. As our loyal readers know, AlwaysOn
is committed to the free-market, merit-driven approach to reporting and
event programming. No other media brand has dared to create such open
interaction with its readers and event participants.