The Board of Directors of Billerud proposes long term incentive programmes to retain and motivate the employees

The Board of Directors of Billerud proposes long term incentive programmes to
retain and motivate the employees

The Board of Directors of Billerud AB (publ) proposes implementation of an
incentive programme for all employees with so called share matching, as well as
an incentive programme with so called performance shares, comprising managers
and key employees within the Billerud Group. The incentive programmes allow the
participants to become shareholders by investing in Billerud shares.

The main objective of the proposed long term incentive programmes is to
strengthen Billerud's ability to retain and motivate the employees. The
incentive programmes aim to support the realization of Billerud's financial
targets and commences in connection with the expiration of the Billerud Group's
previous incentive programmes. The aim is further to motivate managers and key
employees, whose efforts have direct impact on Billerud's result, profitability
and value growth, to increased efforts by aligning their interests and
perspectives with those of the shareholders.

Share Match Programme for all employees
All employees within the Billerud Group are offered to participate in the
proposed Share Match programme. Participation in the programme assumes permanent
employment as per May 16, 2007 whereas there are no other conditions to perform
or act of the employee other than to remain employed. The employees in the
Billerud Group have been divided into three different employment categories
according to which the right to acquire shares is different. As a starting
point, all employees have the right to acquire a maximum number of 150 Billerud
shares, which will be locked in during the term of the programme. For each
Billerud share the participant acquire and locks in, he/she will have the
possibility during a period in 2010 to acquire one Billerud share for an
exercise price equal to 40% of a reference price to be decided upon during the
four trading days following Billerud's announcement of its first quarter report
in the year 2007. This share is a Matching Share, which can be purchased if the
participant remains employed within Billerud up to the first day for the
exercise in year 2010.

Participants who are categorised as managers and key employees have, in place of
the set number of 150 shares, the right to acquire Billerud shares to a maximum
number based upon 10% and 7,5%, respectively, of their fixed salary as per
yearend 2006 divided by the closing price or the Billerud share per March 13,
2007 (SEK 103.5), which shares allow the participant a similar right to acquire
Matching Shares during a period in 2010. 
Performance Share Programme for managers and key employees
Managers and key employees, comprising a maximum of 69 persons, are offered to,
in addition to their participation in the Share Match Programme, participate in
the proposed Performance Share Programme. 

For each Billerud share the participant acquire and locks in the programme,
he/she will have the right to acquire a Matching Share in accordance with the
terms and conditions of the Share Match Programme, as well as rights to, during
the exercise period in 2010, acquire additional Billerud shares. These shares
are Performance Shares, which means that in addition to the continued employment
criterion, the possibility to acquire them depends on Billerud fulfilling
certain financial targets. Rights to acquire Performance Shares are issued in
several series with clear targets to be achieved. 

In addition to the continued permanent employment criterion, the possibility to
acquire Performance Shares is dependent on financial performance conditions
which during 2007 are related to that Billerud's operating margin is between 7%
ad 11% and exceeds an industry average; during 2008 are related to that
Billerud's operating margin is between 8% and 12% and exceeds an industry
average; and that Billerud's total shareholder return (TSR) 2007-2009 has to
exceeds an index consisting of listed Nordic companies in the paper industry.

Joint terms and conditions
The exercise period, i.e. the period during which the locked in Billerud shares
will give the participant the right to acquire Matching Shares and Performance
Shares, respectively, is the day for announcement of the first quarter report in
the year 2010 up to and including the thirtieth calendar day following
Billerud's announcement of its first quarter report in the year 2010.

The profit per Matching and Performance share is capped to a maximum of SEK 150.

Hedging; Transfer of the Company´s own shares
In order to implement the programme in a cost-efficient and flexible manner, the
Board proposes that the programme will be hedged by the possibility for the
board to enter into an equity swap agreement with a third party or to transfer
the Company´s own shares.

The proposal by the board means that the board is authorised to decide on
transfer of a maximum of 905,000 Billerud shares to be transferred to
participants in the inventive programmes during certain periods within the
period commencing on and including May 16, 2007, up to and including 2010-12-31.
It is further proposed that the Board shall have the right, prior to the Annual
General Meeting 2008, to convey a maximum of 125,000 shares of the total
possession of 1,910,000 shares, in order to cover certain costs, mainly social
security costs. 

The costs according to IFRS are expected to have a marginal impact on Billerud
key ratios. The programmes are estimated to cost approximately SEK 26,5
millions, on an annualized basis equivalent to around 0.7% of Billerud's staff
costs for the financial year 2006. 

Solna, March 26 2007
Billerud AB (publ)


Ingvar Petersson
Chairman of the Board


For further information, please contact:
Ingvar Petersson, Chairman, Billerud AB, +46 70 595 76 05
Per Lindberg, President and CEO, +46 8 553 335 00 or +46 70 248 15 17