ECA Marketing Acquires DNA Brokerage

Broadens National Service Area; Builds On $1 Billion Annual Annuity Sales


MINNEAPOLIS, May 7, 2007 (PRIME NEWSWIRE) -- ECA Marketing, Inc., one of the nation's largest annuity and life insurance marketing companies, today announced the acquisition of DNA Brokerage L.C., a marketing office specializing in annuities, life insurance, and long-term care products. Terms of the acquisition were not disclosed.

"This acquisition is an important strategic step toward realizing our growth model -- servicing 8,000 independent producers in 49 states," said Elliot Cobb, founder and CEO of ECA Marketing. "DNA Brokerage's 22 years of experience and excellent reputation, stemming from their commitment to value-adding services, are the attributes essential to further developing our business on a national scale."

Headquartered in West Des Moines, IA, DNA Brokerage recorded 2006 premiums in excess of $300 million. In 2006, ECA recorded more than $1 billion in annuity sales and $50 million in target life premiums.

"We're excited to have DNA as part of the ECA Marketing family," said Jean Cobb, COO and co-founder of ECA. "DNA will further enhance our national footprint and add to the strong growth momentum of our company both in 2007 and beyond."

About ECA Marketing, Inc.

Founded in 1988, ECA Marketing, Inc. has established itself as one of the nation's largest annuity and life insurance marketing organizations serving independent insurance producers nationwide. In 2006 ECA assisted its producers in sales of more than $1 billion in annuity sales and $50 million in target life premiums. Also in 2006, ECA again ranked in the top five marketing organizations for several major carriers -- ING, Old Mutual Financial Network, Great American, Lincoln Benefit Life and EquiTrust, among others. ECA, a National Financial Partners Company, is headquartered in Eden Prairie, MN, a suburb of Minneapolis. For more information, visit our web site at http://www.ecamarketing.com.



            

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