SCA appoints new head of Investor Relations

SCA appoints new head of Investor Relations

Johan Karlsson will take up the position of Vice President, Investor Relations,
at SCA's head office in Stockholm on 1 September. He will report to Bodil
Eriksson, SVP, Corporate Communications.

“It will be very exciting to work in a company that has such a strong focus on
consumer products as SCA,” says Johan Karlsson. 

Johan Karlsson's most recent position was at Husqvarna where he was responsible
for Investor Relations. Prior to that he worked, among other things, with
investor contacts within ABB in Switzerland and the US. 


Stockholm, 29 August 2007


For further information please contact
Pär Altan, VP Media Relations, +46 8 788 52 37



Svenska Cellulosa Aktiebolaget SCA is a global consumer goods and paper company
that develops, produces and markets personal care products, tissue, packaging
solutions, publication papers and solid-wood products. Sales are conducted in
some 90 countries. SCA has annual sales in excess of SEK 101 billion (c. EUR 11
billion) and production facilities in more than 40 countries. SCA had
approximately 51,000 employees at the beginning of 2007. SCA shares are traded
on the Stockholm, London and New York stock exchanges. For more information,
visit www.sca.com