Compuware Gomez Presents Webinar on the Top E-commerce Strategies for Turning Web Traffic Into Sales

Webinar to Feature Forrester E-commerce Expert Sucharita Mulpuru


DETROIT, Sept. 8, 2010 (GLOBE NEWSWIRE) -- Gomez, the web performance division of Compuware Corporation (Nasdaq:CPWR), today announced a webinar featuring Forrester Research, Inc. e-commerce expert Sucharita Mulpuru. The webinar titled "How to Turn Web Traffic into Sales – E-commerce Trends In 2010" will outline the latest e-commerce trends and strategies for acquiring and retaining customers.

When: Wednesday, September 15, 1 p.m. ET
   
What: Today customers expect flawless web and mobile site performance. According to Forrester, 47 percent of consumers expect to wait no more than two seconds for a Web page to load; 58 percent of mobile phone users expect websites to load as quickly on their mobile phone as on their PC according to Gomez research. 
   
  E-commerce expert Sucharita Mulpuru and Gomez will discuss how successful retailers leverage the latest e-commerce strategies ranging from social media to mobile to acquire and retain customers. The experts will also outline: 
   
  ·  how to ensure more website traffic equals more revenue;
  ·  what accounts for shopping cart abandonment and how to combat  the issue; and 
  ·  how to meet customers web experience expectations regardless of the browser or device they use.
   
Presenters:  Sucharita Mulpuru, Vice President, Principal Analyst, Forrester Research
   
  Matt Poepsel, VP Performance Strategies, Gomez
   
Who Should Attend:  Web marketers, e-commerce managers/directors, customer experience professionals
   
Register:  http://bit.ly/cVplkK

About Compuware Gomez

Gomez, the Web performance division of Compuware, provides the industry's leading solution for optimizing the performance, availability, and quality of Web and mobile applications. The on-demand Gomez platform integrates Web load testing, Web performance management, Web cross-browser testing, and Web performance business analysis, enabling organizations to test from the "outside-in" – across all users, browsers, devices, geographies, and data centers – using a global network of over 150,000 locations. Gomez is an integral part of Compuware's end-to-end Application Performance Management offering, the industry's only solution for optimizing application performance across the Enterprise and the Internet. Over 3,000 customers worldwide, ranging from small companies to large enterprises – including 12 of the top 20 most visited US websites – use Gomez to increase revenue, build brand loyalty and decrease costs.

Follow us on Twitter at: http://twitter.com/Gomez_Inc and http://twitter.com/compuware.

Compuware Corporation

Founded in 1973, Compuware provides software, experts and best practices to ensure applications work well and deliver business value. Compuware solutions optimize application performance across the Enterprise and the Internet for leading organizations around the world, including 46 of the top 50 Fortune 500 companies and 12 of the top 20 most visited U.S. web sites. Learn more at: http://www.compuware.com.

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