Simon Rust Lamb Named Insomniac Chief Operating Officer

Insomniac's Founding Visionary Pasquale Rotella Expands the Company's Supporting Organizational Structure


LOS ANGELES, March 13, 2012 (GLOBE NEWSWIRE) -- Pasquale Rotella, Founder and Chief Executive Officer of Insomniac, today announced that Simon Rust Lamb has been named to the newly created position of Chief Operating Officer (COO) of Insomniac, Inc.  In his new capacity, Lamb will continue to serve as General Counsel to the company in addition to overseeing Insomniac's day-to-day operations. Rotella has also solidified several key positions within his top leadership team during the last year to accommodate for the company's recent growth.

Lamb has served Insomniac as lead counsel for over two years and has also played a vital role as a member of the company's executive leadership team. He has been integral in shaping and executing company strategy which has helped Insomniac grow both creatively and financially.

"Simon is a proven leader who will continue to be a key member of our senior leadership team and I'm excited that he is taking on the added responsibility of COO," said Insomniac's founder and CEO Pasquale Rotella. "As Insomniac continues to experience tremendous growth, Simon is the natural choice for me to turn to for support. Simon's strong understanding of the legal side of the music business along with his previous tenure as an event producer and music writer make him the perfect person to help Insomniac do what we do best - deliver an unparalleled festival experience to our fans," added Rotella.

Lamb is a graduate of Occidental College and he graduated magna cum laude from Southwestern Law School. Before opening his own law firm, he was an attorney at Lionsgate Entertainment. During his career, Lamb has been the music director at an electronic music show on Indie 103.1 FM, Editor-in-Chief at BPM Magazine & Lotus Magazine, General Manager at Fragrant Music and a freelance writer for many magazines and entertainment companies.

"My first memory of live music's influence dates back to seeing the Beach Boys perform on the Washington Mall in front of thousands of fans on the 4th of July in the early '80s, and since then my entire career has been focused on music, creativity and live events," said Lamb. "I feel very fortunate to have the opportunity to work with the best in business - Insomniac and the company's CEO and creative visionary, Pasquale Rotella. Being COO will undoubtedly require hard work and dedication, and I am very excited to have the opportunity to expand my role with a company that is truly on the cutting-edge of live entertainment," concluded Lamb.  

Within the last year, Insomniac Events has added or solidified several other industry professionals as part of the company's leading team. Forrest Hunt has supported Rotella and Insomniac for 9 years as the festival creator's Executive Producer. In early 2011, Erika Raney joined Insomniac as Director of Communications & CSR Initiatives, and Carlos Correal came on board from Miami's Opium Group as head Talent Buyer. Phil Blaine continues to support the company as Sponsorship Director and leading Art Curator, as well as advising on strategic business development.

To keep up with the latest announcements related to Insomniac please visit www.insomniac.com

About Insomniac

Insomniac produces innovative music festivals and events enhanced by state-of-the-art lighting design, large-scale art installations, interactive circus and theatrical performances, and audience participation. Fan safety and the quality of our fans' experience are the company's top priorities. Insomniac's premier annual event, Electric Daisy Carnival, is one of the biggest music festivals in the United States. Insomniac has produced more than 250 music events for more than 2,500,000 concertgoers in California, Nevada, Colorado, Texas, Florida, and Puerto Rico.  Founded by Pasquale Rotella, Insomniac has been based in Los Angeles since it started in 1993.

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