Victory Marketing Installs Express Ordering for Passport(R) POS

A Fully Integrated Foodservice Solution Made Possible by Gilbarco Veeder-Root


GREENSBORO, NC--(Marketwire - Oct 1, 2012) - Victory Marketing, LLC, a Mississippi-based convenience store chain branded Sprint Mart, has selected Gilbarco Veeder-Root's Passport POS with Xpedient, Express Ordering, to increase high margin sales and boost efficiency throughout its retail network. The combined system gives the retailer a complete foodservice option, including touch screen ordering, price book integration and a kitchen monitor system.

"Passport with Express Ordering is proven to help retailers like Victory Marketing build on their Passport investment and grow a more profitable foodservice business," said Travis Bouck, vice president of marketing North America for Gilbarco Veeder-Root. "Together with Xpedient, we offer superior technology backed by industry leading professional services."

Passport POS features open interfaces that allow retailers to build their system their way, integrating seamlessly with a wide range of partners, including back office, loyalty, foodservice and price signs. The system improves overall store efficiency by reporting sales, automating price changes, and tracking promotions and inventory.

"The Express Ordering solution is a perfect balance of productivity and customer service, with a modern edge," said Michael Sebree, company director of foodservice at Sprint Mart. "It has made the menu selection process fun, fast and easy for the customer to place an order." 

Sebree added, "The integration into our foodservice operation and back office system was extremely smooth; we could not be more pleased."

Express Ordering provides flexible hardware and software configurations and ease of integration between foodservice operations, the point of sale and back office functions.

Gilbarco Veeder-Root will demonstrate Passport POS with Express Ordering Service at the National Association of Convenience Stores (NACS) Show, Oct. 8-10, 2012, at the Las Vegas Convention Center. Visit Gilbarco Veeder-Root's booth (4033) to learn more.

About Gilbarco Veeder-Root

Gilbarco Veeder-Root is the worldwide technology leader for retail and commercial fueling operations. We offer the broadest range of integrated solutions from the forecourt to the convenience store and head office. For almost 150 years, Gilbarco has earned the trust of its customers by providing long-term partnership, uncompromising support and proven reliability. In fact, we help manage the business and maximize the bottom lines for 19 of the top 20 convenience store operators in the U.S. Gilbarco Veeder-Root. Technology with a human touch.

Contact Information:

For further information contact:
Lucy Sackett
Director Outbound Marketing
Gilbarco Veeder-Root
Tel: (336) 547-5607
Fax: (336) 547-5890
e-mail: