OMAHA, Neb., Oct. 3, 2012 (GLOBE NEWSWIRE) -- Infogroup Targeting Solutions, the leading provider powering data driven results today announced a series of new hires that will significantly strengthen its List Services business.
Diane Pierson joins as Vice President of Business and Data Product Development. She brings over 25 years experience as a marketing executive and is best known for her expertise in new data driven product launches and market positioning. Her experience in branding, data, sales and e-commerce will serve to enhance the team's ability to address complex marketing related issues at both the strategic and tactical level. Prior to joining Infogroup Targeting Solutions, Diane was Vice President of Marketing and Product Management at Copyright Clearance Center in Danvers, MA. She has also held senior positions in marketing and product management at Martindale Hubbell, LexisNexis, R.R. Bowker, ALM and Dun & Bradstreet. Diane has a BA in English from Kalamazoo College, Kalamazoo, MI and a MBA from DeSales University, Center Valley, PA.
Denise Moser will serve the List Services IT team as Data Project Director. In this role, Denise will focus on adding depth and breadth to the new Sapphire ™ database as well as increasing its responsiveness in order to continuously deliver an optimal data solution. Denise has more than 20 years experience in marketing and database development. She was previously responsible for DM2's DecisionMaker Database and held positions at Cahners Publishing, Reed Business Information and mardevdm2. She holds a BS in Psychology from Bradley University, Peoria, IL and a MBA from University of Colorado, Denver, CO.
Maria Bartell will serve as Client Services Director. Maria has been in the direct marketing industry over 15 years and brings excellence to list owner data development, project management, sales and customer service management for a variety of data driven marketing products and services. Maria's expertise will lead in continuous improvement by leveraging quality data partner relationships, database development maximization, and identification of process efficiency resolutions. Prior to joining Infogroup Targeting Solutions, Maria was with mardevdm2 (dm2 DecisionMaker) and Reed Business Information. Maria received her degree from School Craft College in Livonia, MI.
"Diane, Denise and Maria's deep knowledge of data products and our market will enhance our offerings and aid in the growth, expansion and delivery of our integrated multichannel marketing solutions for all areas of our business." said Don Patrick, President of Infogroup Targeting Solutions, "We are delighted to welcome them to the team and look forward to their input as we continue to enhance our solutions and deliver value for our clients."
About Infogroup Targeting Solutions
Infogroup Targeting Solutions helps companies increase sales and customer loyalty through analytically driven consumer and business data and database marketing solutions. With exclusive access to the Data Axle ™, we build multichannel solutions using contextually relevant information on 230MM individuals and 24MM businesses.
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