Attitude Drinks Inc. Announces Distribution Agreement With $33 Billion Company

Phase III(R) Now Available Through One of America's Largest Supply Chain Sources


PALM BEACH GARDENS, Fla., Jan. 16, 2013 (GLOBE NEWSWIRE) -- Attitude Drinks (OTCBB:ATTD) (OTCQB:ATTD) announced today the agreement with one of the largest supply chain service leaders in the USA. With 40 modern distribution centers and one of the nation's largest private fleets, the company optimizes the purchase, flow and sale of products from thousands of suppliers to over 65,000 locations. Supplying convenience stores, mass merchants and drug stores, the company is a supply chain services leader generating sales over $33 billion.

This new relationship is effective immediately and will begin supplying Phase III® Recovery to our largest customer throughout Florida. Roy Warren, CEO said, "We are very excited to be working through this new system which significantly expands our ever growing multi-faceted distribution strategy. We fully expect this option to open doors for Phase III® throughout the east coast and even nationally."

About Attitude Drinks:

Attitude Drinks, Inc. is an innovative, beverage brand development company with a pure milk recovery drink that exploits recent scientific evidence confirming the benefits of milk and protein as an exercise recovery aid. Phase III® is sold in select local, regional and national markets, including colleges, universities, convenience stores, fitness centers and gyms, as well as online. For more information, including recent clinical trial results, visit www.attitudedrinks.com.

This news release contains forward looking statements within the meaning of the Securities Litigation Reform Act. The statements reflect the Company's current views with respect to future events that involve risks and uncertainties. Among others, these risks include the failure to meet schedule or performance requirements of the Company's contracts, the Company's liquidity position, the Company's ability to obtain new contracts, the emergence of competitors with greater financial resources and the impact of competitive pricing. In the light of these uncertainties, the forward-looking events referred to in this release might not occur.



            

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