Lubrizol : FlowGuard is now FlowGuard Plus!


 

-

The Lubrizol Corporation
29400 Lakeland Boulevard, Wickliffe, Ohio 44092-2298  

News Release

FlowGuard is now FlowGuard Plus!

Introducing new FlowGuard(TM) Plus Pipe & Fittings made with an advanced CPVC formulation with a 25% higher pressure rating at 82° C for greater peace of mind

CLEVELAND, September 4, 2014 - The Lubrizol CPVC Piping Systems business announces the introduction of its new, advanced FlowGuard(TM) Plus Pipe & Fittings to the Indian plumbing industry. High performance FlowGuard Plus plumbing pipe and fittings are engineered with Lubrizol's specially formulated chlorinated polyvinyl chloride (CPVC). Among the advanced features that FlowGuard Plus delivers is a 25% higher pressure rating - 8.79 kg/cm2 @ 82° C, the highest of any CPVC pipe available.

Currently, FlowGuard Plus is produced by Lubrizol's two Indian manufacturing partners, Arshivad and Astral, from CPVC compounds produced in Europe and the United States. In the future, Lubrizol will provide the CPVC compounds from its new manufacturing facility currently under construction in Dahej, India. The plant is expected to begin compounding operation by mid-2015.

"We all know that the FlowGuard Pipe and Fittings team has been consistently and successfully serving the Indian plumbing market for the past 15 years," explained Matthew Timmons, managing director, Lubrizol Advanced Materials India Pvt. Ltd, at a recent FlowGuard Plus launch ceremony in Bangalore. "We have continuously studied the construction industry in India and the growing demand for proven, quality products," continued Timmons. "In response to that demand, we have launched our new FlowGuardPlus Pipe and Fittings in order to better serve market preferences and to create a greater visual differentiation for easier identification thanks to the product's new appearance."

A second launch ceremony, hosted by Timothy Madden, managing director, Lubrizol Advanced Materials, LSP and Estane - Europe, took place simultaneously in Ahmedabad. Both events were attended by staff members from Lubrizol and its manufacturing partners, Ashirvad and Astral, as well as numerous architects, builders, consultants and key industry personnel.

In addition to proven reliability and performance, FlowGuard Plus Pipe and Fittings have additional features to offer. FlowGuard Plus is available in two grades, SDR 11 and SDR 13.5. It can withstand temperatures up to 93º Celsius and its hi-tech hot and cold plumbing technology resists corrosion and reduces condensation. The solvent weld joining system means fast, easy installations. The 25% higher pressure at 82° C rating for same wall thickness as other alternative CPVC means no concerns about leakage and greater peace of mind for the installer and home owner alike. Besides being energy efficient, the CPVC compound used in FlowGuard Plus is also NSF approved to assure the delivery of pure, clean, safe water. Diameter sizes range up to 12" (300mm) depending on the grade of pipe.

To further differentiate its FlowGuard CPVC pipe from the growing number of "look-alike" non-metallic plumbing pipe with a similar red stripe, Lubrizol has also changed the visual appearance of its new FlowGuard Plus pipe. The new appearance of the pipe will allow installers, customers and end users to quickly and easily identify the high quality FlowGuard Plus pipe to ensure they are getting the proven performance and quality of the only product produced with Lubrizol's specially engineered CPVC compounds.

 "Lubrizol Advanced Materials is always committed to supplying high quality chlorinated polyvinyl chloride (CPVC) compound products to the market," explains Manoj Dhar, Head of TempRite® India. "Our goal is for our customers to be successful in the marketplace. Our commitment to market and the industry remains steadfast. We will continue our effort to grow the Indian CPVC market and to support our collective growth."

About The Lubrizol Corporation's CPVC Piping Systems and Materials Business
The Lubrizol Corporation is the innovator and world leader in chlorinated polyvinyl chloride (CPVC) resins and compounds. Our high-performance and low-combustibility CPVC technology can be found in FlowGuard® Pipe & Fittings, BlazeMaster® Fire Sprinkler Systems and Corzan® Industrial Systems designed for plumbing, fire protection and industrial piping applications. In addition, our CPVC product is also used in a variety of specialty applications serving diverse markets. Backed by robust research and development capabilities and the technical expertise of our piping systems consultants, billions of feet of our CPVC piping systems have been installed globally. For more information, visit lubrizolcpvc.com or follow us on Twitter @LZ_CPVC.

About The Lubrizol Corporation
The Lubrizol Corporation, a Berkshire Hathaway company, is a technology-driven global company that combines complex, specialty chemicals to optimize the quality, performance and value of customers' products while reducing their environmental impact. It produces and supplies technologies to customers in the global transportation, industrial and consumer markets. These technologies include lubricant additives for engine oils, driveline and other transportation-related fluids, industrial lubricants, as well as additives for gasoline and diesel fuel. In addition, Lubrizol makes ingredients and additives for home care and personal care products and pharmaceuticals, and specialty materials, including plastics technology and performance coatings in the form of specialty resins and additives.

With headquarters in Wickliffe, Ohio, Lubrizol owns and operates manufacturing facilities in 17 countries, as well as sales and technical offices around the world. Founded in 1928, Lubrizol has approximately 7,500 employees worldwide. Revenues for 2013 were $6.4 billion. For more information, visit Lubrizol.com.

Media Contact 
Michael Taylor
Marketing Communications Manager
Lubrizol CPVC
(216) 447-5914
Website: www.lubrizolcpvc.com