TAMPA, FL--(Marketwired - May 13, 2015) - Kim Staflund, founder and publisher at Polished Publishing Group (PPG), www.polishedpublishinggroup.com, recently published her latest book, "How to Publish a Bestselling Book ... and Sell It Worldwide Based on Value, Not Price!"
"Whether you're writing a fictional novel, a cookbook, or a 'how to' book, publishing a book is a business venture," says Staflund, a publishing sales coach whose company helps authors produce professional, trade-quality books while maintaining 100% copyright ownership of the end product.
"All authors are entrepreneurs. The first thing every entrepreneur should ask himself or herself is this: Do I offer the best value in my field, or do I offer the best price? This is a vitally important question to ask of yourself before beginning the publishing process. Why? Because, if you offer the best value in your field, you need to promote your business (and everything related to it ... including your book!) using value-based selling."
Staflund, a bestselling author, book publisher, and sales coach, says entrepreneurial authors must include those details in a book that competitors have ignored so that it will stand out -- no matter what form the book takes:
- Ebooks
- Paperbacks
- Hardcovers
If an author wants to produce a book that presents them as an industry expert in their field, that book should be completed by an industry expert in the book-publishing field. That's exactly what Staflund's latest book does as an easy-to-use, go-to resource that encapsulates the thorough work done by PPG. The book is a resource that guides authors on how to prepare their books for publication and worldwide presentation.
"This guide is a great resource for authors the world over, a staple for publishers and authors alike," says Amazon reviewer E.M. Ann, who gave the book five stars.
About Kim Staflund
As the founder and publisher at Polished Publishing Group (PPG), www.polishedpublishinggroup.com, Kim Staflund works with businesses and individuals around the world to produce professional quality audiobooks, ebooks, paperbacks and hardcovers using a supported self-publishing business model. As a bestselling author and sales coach, she shows authors how to sell their books using all the effective traditional and online tricks of the trade. Staflund has a substantial sales and sales management history combined with over 20 years of book publishing experience within the traditional and new publishing markets.
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