LAKE FOREST, CA--(Marketwired - Jun 4, 2015) - Del Taco, a leader in the Mexican Quick Service Restaurant category, is thrilled to offer guests yet another fresh ingredient at an UnFreshing Believable® value with the introduction of fresh Hass avocado. The new addition of fresh avocado is one of many exciting menu developments Del Taco has in store for 2015 as part of the company's continued commitment to deliver fresh, quality and delicious ingredients. Del Taco has aligned with the California Avocado Commission to provide guests the opportunity to enjoy sliced avocado in the new Epic Grilled Chicken Avocado Burrito or add to any existing menu item.
"There's nothing like the amazing taste of fresh avocado combined with Del Taco's signature flavors," said John Cappasola, executive vice president and chief brand officer, Del Taco. "We are excited to bring our guests yet another fresh ingredient choice at a great value to deliver on our 'UnFreshing Believable' promise."
Available beginning on June 4, Del Taco's new avocado menu additions include:
- Epic Grilled Chicken Avocado Burrito: Loaded with six fresh slices of Hass avocado, freshly grilled chicken, handmade pico de gallo, fresca lime rice, seasoned black beans and salsa casera wrapped in a warm flour tortilla. Priced at $5.29*
- Add Fresh Avocado to Any Item: One or three slices of fresh Hass avocado. One slice priced at 30 cents, three slices for 90 cents*
*Prices, product and participation may vary.
To encourage guests to experience the new Epic Grilled Chicken Avocado Burrito, for a limited time, participating Del Taco locations will offer a complimentary medium drink with the purchase of any Epic Burrito from June 8 - June 17. No coupon is required.
Del Taco's partnership with the California Avocado Commission is a part of the company's UnFreshing Believable campaign designed to spotlight its dedication to providing quality, delicious, made-to-order menu items with freshly-prepared ingredients at an unbelievable price.
About Del Taco
At Del Taco, all menu items taste better because they are made to order with fresh ingredients including cheddar cheese grated from 40-pound blocks, handmade pico de gallo salsa, lard-free beans slow-cooked from scratch, and marinated chicken grilled in the restaurant. The menu includes classic Mexican dishes such as tacos, burritos, quesadillas and nachos as well as American favorites including hamburgers, crinkle-cut fries and shakes. In 2013, Del Taco launched the UnFreshing Believable campaign to communicate the lengths the company goes to in order to deliver quality, made-to-order menu items created with freshly-prepared ingredients at unbelievable prices. Del Taco also serves breakfast featuring a full line of breakfast burritos and tacos. Del Taco has close to 550 restaurants in 16 states serving more than three million guests each week. Guests can receive coupons for free food by "liking" Del Taco on Facebook at www.facebook.com/deltaco or joining its Raving Fan eClub at www.DelTaco.com/RavingFan. For more information, please visit www.deltaco.com.
Contact Information:
Media Contact:
Brenna O'Leary
Morgan Marketing & Public Relations
(949) 261-2216
brenna@mmpr.biz