Canadian Football League to #KegSize Partnership Roster Through a Multi-Year Agreement With the Keg Steakhouse + Bar

TORONTO, ONTARIO--(Marketwired - Nov. 6, 2015) -

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The Canadian Football League (CFL) has signed a three-year partnership extension with The Keg Steakhouse + Bar through 2017.

Sharing exciting social moments and celebrating memorable experiences is at the heart of this partnership between two premier Canadian brands. The #KegSize Posts of the Week fan engagement contest shines a light on the main ingredient at the heart of the chase for the Grey Cup: the passion of CFL fans.

Fans who answer this call to action and share their favourite moments on social media have a chance to win CFL tickets, Keg gift cards, and fan swag as well as the ultimate #KegSized experience: a trip to the 103^rd Grey Cup presented by Shaw.

For more information and to enter the contest, visit CFL.ca/theKeg

This partnership also produces the #KegSize digital program to share the best of the CFL by showcasing the most impressive and unforgettable highlights in Canadian football.

The #KegSize Plays of the Week videos feature the top players and moments of each week, connecting digital content with elite football and bringing CFL fans together to celebrate the league's best memories and most electrifying plays.

Quotes

"We are thrilled with our ongoing partnership with The Keg and the incredible opportunities this relationship gives our fans by celebrating their passion and commitment. Keg Size Plays of the Week showcases the very best in our league by shining a light on all the talent and heart our players bring to the field every week. Our partnership with The Keg is all about that shared tradition of bringing people together, whether it's around the table or online to share the excitement of the CFL."-Jeffrey L. Orridge, CFL Commissioner

"We are happy to renew our partnership with the Canadian Football League for another three years as its official Steakhouse. The CFL and The Keg are two great Canadian brands that strive to provide a genuine experience making for a natural fit. We are proud to partner with the CFL as they continue to engage Canadians across the country with an unrivalled fan experience on and off the field." - Ryan Bullock, Vice-President, Marketing

About The Keg Steakhouse + Bar

The Keg Steakhouse + Bar has been serving great steaks across Canada and the US for over 40 years. Quality has been a cornerstone of The Keg's success since its first restaurant opened in Vancouver in 1971. The Keg's focus has been, and continues to be, on providing exceptional service and quality food in a comfortable atmosphere for its guests.

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