GAINESVILLE, Fla., Feb. 03, 2016 (GLOBE NEWSWIRE) -- SharpSpring, Inc. (NASDAQ:SHSP), a global provider of cloud-based marketing technologies, reported a 200% year-over-year increase in the number of businesses using its marketing automation platform. Total businesses—comprised of marketing agencies, agency clients and direct end users—reached a record 3,000.
SharpSpring launched its marketing automation platform in 2014 to help a broad range of companies streamline and optimize their marketing campaigns. The company’s behavioral-based automation, customer relationship management, and robust real-time analytic capabilities enable businesses to more effectively engage and communicate with customers.
“We have been able to rapidly capture market share from some of the largest players in the billion-dollar marketing automation industry because of our platform’s ease of use and value,” said SharpSpring CEO Rick Carlson. “For a significantly lower price than that of our competitors, our customers can transform their marketing strategies with the same premium functionality and capabilities offered by much larger marketing technology companies. Our product strength and agency focus has allowed us to rapidly deploy our platform to 3,000 businesses while keeping our customer acquisition costs well below that of our peers. Each new business using our technology creates more brand awareness for SharpSpring, which will be a critical component of our long-term strategy to target more direct end user customers and accelerate our revenue growth moving forward.”
About SharpSpring, Inc.
SharpSpring, Inc. (NASDAQ:SHSP) is a rapidly growing, global provider of cloud-based marketing and email software solutions, ranging from marketing automation to scalable transactional email, email marketing, and mobile marketing services. The company’s product lines, which include SharpSpring, SMTP and GraphicMail, are known for their innovation, flexible architecture, ease of use, and cost-effectiveness — all backed by high-quality, multilingual customer support. Learn more at www.sharpspring.com, www.smtp.com, and www.graphicmail.com. (SharpSpring, Inc. was formerly known as SMTP, Inc., and traded under the symbol NASDAQ: SMTP.)