Stingray Expands European Distribution through Multi-Year Agreements with Eight (8) Pay-TV Providers

Stingray confirms product launches with Vodafone Portugal, Orange Polska, Vodafone Espana, UPC Hungary, T-Mobile Netherlands, United Group Balkans, Sat-Trakt Doo and PT Telecom Hungary.

Potential reach grows by more than one million European subscribers.


MONTREAL, QUEBEC--(Marketwired - Feb. 6, 2017) - Stingray Digital Group Inc. (TSX:RAY.A)(TSX:RAY.B), a leading business-to-business multiplatform music services provider operating on a global scale, today announced that it has finalized agreements for the distribution of its services with eight (8) prominent European Pay-TV providers: Vodafone Portugal, Orange Polska, Vodafone España, UPC Hungary, T-Mobile Netherlands, United Group Balkans, Sat-Trakt Doo and PT Telecom Hungary.

These strategic deals represent a significant growth in Stingray's current European distribution, increasing its potential reach by more than one million subscribers.

"We are proud to be a key player in the development of a comprehensive music strategy for Pay-TV providers worldwide through a rich offering that ranges from audio channels and karaoke products to specialty concert, jazz, and classical music channels," said Eric Boyko, President, Co-founder, and CEO of Stingray. "No one but Stingray can provide music services - including cutting-edge 4K products - that connect with different demographics, music preferences, and listening habits. We have always seen Europe as a priority market and we intend to continue our expansion in the region throughout 2017."

Upcoming launches

Provider Stingray products Launch date
Vodafone Portugal Stingray Music, Stingray Karaoke, and Stingray Ambiance February 2017
Orange Polska (Poland) Stingray Festival 4K February 2017
UPC Hungary Stingray iConcerts (VOD) February 2017
PT Telecom Hungary Stingray iConcerts February 2017
Vodafone España Stingray Festival 4K March 2017

Completed launches

Provider Stingray products Launch date
Sat-Trakt Doo (Balkans) Stingray DJAZZ, Stingray Brava, Stingray iConcerts January 2017
T-Mobile Netherlands Stingray DJAZZ, Stingray Brava, Stingray Lite TV, and 100% NL December 2016
United Group Balkans Stingray iConcerts December 2016

About Stingray

Stingray (TSX:RAY.A)(TSX:RAY.B) is a leading business-to-business multi-platform music and in-store media solutions provider operating on a global scale, reaching an estimated 400 million pay TV subscribers (or households) in 152 countries. Geared towards individuals and businesses alike, Stingray's products include the following leading digital music and video services: Stingray Music, Stingray Concerts, Stingray iConcerts, Stingray Brava, Stingray DJAZZ, Stingray Music Videos, Stingray Lite TV, Stingray Ambiance, Stingray Karaoke, Festival 4K, and Classica. Stingray also offers various business solutions, including music and digital display-based solutions, through its Stingray Business division. Stingray is headquartered in Montreal and currently has close to 350 employees worldwide, including in the United States, the United Kingdom, the Netherlands, Switzerland, France, Israel, Australia and South Korea. Stingray was recognized in 2013 and 2014 as a finalist in the Top 50 of Deloitte's Technology Fast 50™ list, and figures amongst PROFIT magazine's fastest-growing Canadian companies. In 2016, Stingray was awarded best IR for an IPO at the IR Magazine Awards - Canada. For more information, please visit www.stingray.com

Forward-Looking Information

This news release contains "forward-looking information" within the meaning of applicable Canadian securities legislation. Such forward-looking information includes information with respect to Stingray's goals, beliefs, plans, expectations, anticipations, estimates and intentions. Forward-looking information is identified by the use of terms and phrases such as "may", "would", "should", "could", "expect", "intend", "estimate", "anticipate", "plan", "foresee", "believe", and "continue", or the negative of these terms and similar terminology, including references to assumptions. Please note, however, that not all forward-looking information contains these terms and phrases. Forward-looking information is based upon a number of assumptions and is subject to a number of risks and uncertainties, many of which are beyond Stingray's control. These risks and uncertainties could cause actual results to differ materially from those that are disclosed in or implied by such forward-looking information. These risks and uncertainties include, but are not limited to, the risk factors identified in Stingray's Annual Information Form (AIF) dated June 16, 2016, which is available on SEDAR at www.sedar.com. Consequently, all of the forward-looking information contained herein is qualified by the foregoing cautionary statements, and there can be no guarantee that the results or developments that Stingray anticipates will be realized or, even if substantially realized, that they will have the expected consequences or effects on Stingray's business, financial condition or results of operation. Unless otherwise noted or the context otherwise indicates, the forward-looking information contained herein is provided as of the date hereof, and Stingray does not undertake to update or amend such forward-looking information whether as a result of new information, future events or otherwise, except as may be required by applicable law.

Contact Information:

Mathieu Peloquin
Senior Vice-President, Marketing and Communications
Stingray
1 514-664-1244, ext. 2362
mpeloquin@stingray.com