Sarasota, FL, Jan. 05, 2018 (GLOBE NEWSWIRE) -- Zion Market Research has published a new report titled “Whey Protein Market (Whey Protein Concentrate (WPC), Whey Protein Isolate (WPI) and Hydrolyzed Whey Protein (HWP)) for Dietary Supplement, Pharmaceutical and Clinical Nutrition, Bakers and Confectionaries, Snacks and Dairy Products and Others Application-Global Industry Perspective, Comprehensive Analysis and Forecast, 2015 – 2021”.  According to the report, the global Whey Protein market accounted for USD 8.2 billion in 2015 and is expected to reach USD 12.4 Billion by 2021, growing at a CAGR of around 7.2% between 2016 and 2021.

Whey is the liquid portion of the milk that separates from the curd, during the process of cheese production. Due to its strong amino acid profile and ease of absorption, it is perhaps the most popular dietary supplement. Whey contains proteins, fats, carbohydrates, vitamins, and minerals. Whey protein has been shown to enhance muscle protein synthesis, support fat burning, boost the immune system and improve insulin sensitivity. Additionally, whey concentrate is shown to boost production of glutathione, the body’s popular antioxidant.

Browse through 13 Tables & 24 Figures spread over 110 Pages and in-depth TOC on "Global Whey Protein Market Size & Share: Industry Trends by 2021”.

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The global whey protein market was expected to witness the highest growth over the forecast period due to increase the percentage of elder age people across the globe. Moreover, the rise in trend of the health club and fitness center is expected to drive the whey protein product market in the near future. In addition, the keen interest of young generation towards sports & nutrition will probably increase the demand for whey protein over the years. Additionally, carrying chicken or fish isn’t convenient when compared with whey protein drink which is more ease in carrying.

On the basis of type, whey protein market bifurcated into Whey Protein Concentrate (WPC), Whey Protein Isolate (WPI) and Hydrolyzed Whey Protein (HWP). In terms of revenue, WPC accounted for 27% of total whey protein market. In addition, Whey Protein Concentrate high in lactose and low in protein which affects the consumer buying behavior towards whey protein isolate and hydrolyzed whey protein. Whereas, hydrolyzed whey protein (HWP) segment was the leading segment in 2015. Growing keen interest and health awareness is another important driving factor that is expected to propel the hydrolyzed whey protein market within the forecast period.

Browse the full "Whey Protein Market (Whey Protein Concentrate (WPC), Whey Protein Isolate (WPI) and Hydrolyzed Whey Protein (HWP))for Dietary Supplement, Pharmaceutical and Clinical Nutrition, Bakers and Confectionaries, Snacks and Dairy Products and Others Application-Global Industry Perspective, Comprehensive Analysis, Size, Share, Growth, Segment, Trends and Forecast, 2015 – 2021" report at https://www.zionmarketresearch.com/report/whey-protein-market

In application segment, dietary supplement dominates the global whey protein market. Globally, 60% of whey protein market has been captured by dietary supplements segment. This growth is mainly attributed due to the presence of buying behavior of customers coupled with a keen interest in fitness in the younger population. Pharmaceutical and clinical nutrition segment are expected to experience significant growth within the forecast period due to deficiency of protein in developing countries. To overcome the problem of protein deficiency medicated protein prescribed by nutritionist and healthcare consultant.

In terms of revenue, Europe held the largest share of whey protein industry and is set to continue to dominate the world marketplace within the forecast period. This growth is mainly attributed due to the presence of buying behavior of customers coupled with a keen interest in fitness among the geriatric population in this region. The rising numbers of pharmaceutical & food companies coupled with government initiatives are some of the key factors that are expected to fuel the market growth in this region. In addition, Europe accounted for over 37% share of the total market in 2015 with a CAGR of 8.2% and is expected to exhibit significant growth within the forecast period of 2015-2021.

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In terms of revenue, Europe followed by North America in 2015. North America accounted for over 32% share of total whey protein market in 2015 and is expected to exhibit significant growth within the forecast period of 2015-2021. North America has highly mature market in terms of import and export of whey protein. In type segment, hydrolyzed whey protein is expected to be the largest category in the whey protein market in North America. The trend of healthy food was witnessed in US and Canada from past few years which propelled the demand for products like whey protein. In addition, it also gives energy and keeps healthy for the busy scheduled consumer.

The Asia Pacific is another leading regional whey protein market and is expected to witness significant growth in near future. The growth is mainly due to the rising trend of fitness, attraction towards western culture, and growth in the overall healthcare industry. The Asia Pacific accounted for over 21% share of total whey protein market in 2015 and is expected to exhibit the fastest growth within the forecast period of 2015-2021. Furthermore, whey protein market has a huge opportunity in the emerging markets of Asia Pacific due to the increasing percentage of young population coupled with the rising health awareness among people, especially in China and India. 

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Latin America is estimated to witness significant growth within the forecast period. This is mainly due to attraction toward fitness coupled with a rise in disposable income in this region. The whey protein market is expected to grow at a CAGR of 6.1 percent in Latin America. The Middle East and Africa expected to show moderate growth in the coming years.

Key market players of whey protein market include American Dairy Products Institute, Arla Foods, Agropur MSI, DMK Group, Glanbia Plc and Westland Milk Products.

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This report segments the global whey protein market as follows:

Global Whey protein market: Type Segment Analysis

  • Whey Protein Concentrate (WPC)
  • Whey Protein Isolate (WPI)
  • Hydrolyzed Whey Protein (HWP)

Global Whey Protein market: Application Segment Analysis

  • Dietary Supplement
  • Pharmaceutical And Clinical Nutrition
  • Bakers And Confectionaries
  • Snacks And Dairy Products
  • Others 

Global Whey Protein market: Regional Segment Analysis

  • North America
  • Europe
  • The Asia Pacific
  • Latin America
  • The Middle East & Africa

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