Indian Wells, CA April 14th, 2018, April 17, 2018 (GLOBE NEWSWIRE) -- GBK Productions and Art Naturals produced the first GBK Influencer and Celebrity Gifting Lounge for Coachella Valley Music and Arts Festival attendees at the Miramonte Resort in Indian Wells. Guests were invited to join in the festivities and pool party at the Miramonte Resort, while being gifted festival apparel and accessories, pool floats for the weekend parties, vacations around the world, and private dinners by a Michelin Star Chef.

                Festival-goers entered the lounge through exploding bubbles by Bubble Works, that flew through the air creating magical pictures in front of the hand-painted flower and pineapple press wall by LA-based artist and muralist, Cloe Hakakian. Art Naturals then offered a welcomed refreshing spritz of their Rose Hydrosol Spray to help with the heat, and gifted their state-of-the-art electric cool mist aromatherapy Bluetooth Diffuser with eight pure and therapeutic grade essential oils. Along with their beloved diffusers, Art Naturals is known for their health-conscious beauty and body care line specializing in essential oils, natural based hair care, serums, masks, scrubs and other eco-friendly, BPA-free and cruelty-free products, which made it a favorite stop for the stars to keep their mind, body and spirit nourished.

                As we all know, Coachella is as much about the fashion as it is about the music. Zenni Optical introduced a choice of multiple styles from their 2018 Festival Sunglass Collection, along with a Coachella survival kit including the brand-new eyewear chains with colorful tassels to complete any look. Seriously Fab added to that survival kit with their Zinc It Over Sunscreen Facial Mist, designed for use over makeup, which makes it the ideal Festival SPF. Checking the time for the next set got a whole lot better with the iconic Daniel Wellington watches gifted to the crowd, and Maebane Wear supplied contemporary hats, swimwear, and the essential bandanas for the weekend.

                Continuing with festival must-haves, influencers and celebrities picked up a Stratos bottle, which keeps your favorite drinks cold for 24-hours or hot for 12-hours, making any camping experience on-site even better. When you leave the campsite however, you still need a way to transport your wine, right?  The PortoVino® Wine Purse has a secret insulated compartment that allows you to carry and pour up to two bottles of wine (or 1.5Liters of your favorite beverage). And if you want to feel even better about drinking your wine in the PortoVino bag, know that through their relationship with Feed My Starving Children (FMSC), for every purse sold, PortoVino® donates a meal to FMSC to help end world hunger. Seriously, this is one time you can actually feel good about drinking two bottles of wine by yourself.

GBK would never let their guests walk away with a wine bag without any wine, because that would be, well, just rude. Ammunition Wines was there to save the day with their wine flight tastings and generous bottle gifting, customized to everyone’s liking. And MADD Diva Concierge treated everyone to refreshing Passion Fruit and Very Berry Sangria as she told them all about how she can cater to their every whim and will through her all-in-one-stop-shop concierge service based in LA.

Colored wristbands may be the typical way to get access into parties all over the valley, but the GBK and Art Naturals lounge was the only place you could get a 3D photo I.D. badge and lanyard from 3DCheeze to capture the vibe and essence of the weekend. And for when they get home, 3DCheeze gave the guests $600 vouchers for our fun interactive 3D photo booth services for their next party. Talent also swooped up 3D customized photo luggage tags for the trip home and future travel.

Needing to put those luggage tags to use right away, La Corte Dell'Astore wanted to bring the party to Italy. La Corte dell’Astore is formed by eight ancient buildings dated back to a millenary tradition. La Corte dell’Astore has suites equipped with whirlpool tub and Turkish bath designed for the guests who want to enjoy a pause of well-being surrounded by natural vapors in pools carved in the rock. Professional masseurs will help the Coachella guests of honor to relax with various massage techniques, and the team “Vola Con Noi” will organize a personalized paragliding experience with hawks and bald eagles. La Corte Dell’Astore gifted every guest in attendance this three-night stay experience, worth more than 10k. For those who would like to bring Italy into their home, Il Palato Italiano gifted an unprecedented culinary experience for up to 15 guests, by the amazing Executive Chef Filippo Sinisgalli and his kitchen Brigade. And to experience a return to the desert for a more low-key weekend, the Miramonte Indian Wells Resort & Spa is bringing the VIP’s back for a two-night stay in their beautifully renovated property offering three gorgeous pools, an award-winning spa, and world class golf.

We all know is not a Coachella pool party without a show-stopping float, so who better to deck out the poolside festivities than the creator of the Original Giant Swan Float?! That’s right, Swimline, the company responsible for the epic selfie explosion of floaties, brought their latest and greatest air-filled eye candy to Weekend One. Guests chose from pizza slices, flamingos, rosé bottles, Blood Mary’s and seashell floaties to relax on before the Beyoncé #beychella began.

Before leaving the lounge, Youngblood Skin Care offered full makeup application by their expert makeup artists, keeping the talent looking fresh for their next stop on the Coachella train. Youngblood created a lip gloss especially for this weekend, and the gold glittering “CHELLA” looked smashing on every set of lips. The Youngblood team hooked the celebs up with a customized bag of goodies to fit the YB aesthetic best described by the phrase ‘Effortless California Style’, including their exclusive Cali Festival Kit. And for the much-needed pep to prep for the Eminem show happening Day Three, Lofty Coffee threw a bag of their Sweet Blue Blend in, which will make heavenly cups of cold brews for the dog-tired desert dwellers.

Although Beyoncé herself was unable to make the lounge on Saturday, she was delivered a bag from GBK including all the goods. Influencers and celebrities were “Crazy in Love” with the idea of breaking up the stream of traditional parties to be gifted and enjoyed the opportunity to be introduced to the hottest upcoming brands and quality festival finds.  This was the first to what seems like will be many for GBK Festival Gifting, with RSVP’s already rolling in for next year’s attendance.

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ABOUT GBK:

GBK, formerly GBK Productions, is a luxury lifestyle gifting and special events company, specializing in entertainment marketing integration. Formed in 2000 by Gavin Keilly, the company’s Founder and CEO, GBK consists of five divisions: GBK Celebrity Gifting, GBK Special Events, GBK Weddings, GBK Charitable Consulting and GBK Marketing & Public Relations. Widely known in the entertainment industry for bringing that little extra something into the Luxury Lounge environment, GBK offers its clients a full range of marketing services. For more information on Gavin B. Keilly (CEO) or GBK, please go to gbkproductions.com.

 

Attachments

Brittany Reimann
GBK Productions
3239339989
brittany@gbkproductions.com