Waterloo Festbier Returns Just in Time for Oktoberfest


KITCHENER, Ontario, Aug. 30, 2018 (GLOBE NEWSWIRE) -- Waterloo Brewing

Highlights:

  • Waterloo Festbier is full-bodied lager crafted in the traditional Marzenbier style.
  • Special packaging commemorating Bingeman’s 50th anniversary participating in Oktoberfest celebrations in Kitchener-Waterloo.
  • Waterloo Festbier is available at LCBO and grocery stores across the province, and at the Waterloo Brewing retail store, for only $2.85 - while quantities last.

Waterloo Brewing, the trade name of Brick Brewing Co. Limited (“Brick” or the “Company”) (TSX: BRB), today announced the return of Waterloo Festbier, a small-batch lager brewed especially for Oktoberfest celebrations. Waterloo Festbier launched locally in 2017, selling out in a record three weeks, earning the brew a provincial listing at the LCBO this September.

“If you love beer, it really doesn’t get any better than Oktoberfest in Kitchener-Waterloo,” said Jim Manz, Director Commercial, Waterloo Brewing. “Pretzels, brats, beer in steins and lots of people make for a great time and makes for a pretty memorable festival. I think we’d even give Munich a run for their money.”

“The Bingeman family has been a part of Oktoberfest celebrations in K-W for 50 years,” added Kim Mannerow, Senior Commercial Integration Manager. “They put on a great show, a memorable party and we’re thrilled to raise a pint of finely crafted beer to celebrate this important anniversary with them.”

“This year’s Oktoberfest Koolhaus at Bingeman’s promises to be the best yet,” continued Mannerow. “It’s the largest festhalle – two tents this year for one great price – and it’s jam packed with entertainers, an endless variety of Bavarian foods and lots of thoughtfully crafted beer. Mark October 5, 6, 12 and 13 in your calendar. You won’t want to miss it.”

About Brick Brewing

Brick is Ontario's largest Canadian-owned brewery. The Company is a regional brewer of award-winning premium quality and value beers and is officially certified under the Global Food Safety Standard, one of the highest and most internationally recognized standards for safe food production. Founded in 1984, Brick Brewing Co. was the first craft brewery to start up in Ontario and is credited with pioneering the present-day craft brewing renaissance in Canada. Brick has complemented its Waterloo premium craft beers with the popular Laker brand. In 2011, Brick purchased the Canadian rights to Seagram Coolers and in 2015, secured the exclusive Canadian rights to both LandShark and Margaritaville. In addition, Brick utilizes its leading-edge brewing, blending and packaging capabilities to provide an extensive array of contract manufacturing services in beer, coolers and ciders. Brick trades on the TSX under the symbol BRB. Visit us at www.brickbeer.com.

Forward-Looking Statements

All statements in this press release that do not directly and exclusively relate to historical facts constitute forward-looking statements as of the date of this press release. Forward-looking statements generally can be identified by the use of forward-looking terminology such as "may", "will", "expect", "intend", "anticipate", "seek", "plan", "believe" or "continue" or the negatives of these terms or variations of them or similar terminology. Although the Corporation believes that the expectations and assumptions reflected in these forward-looking statements are reasonable, undue reliance should not be placed on these forward-looking statements, which are not guarantees and are subject to certain risks, uncertainties and assumptions, which may cause actual performance and financial results to differ materially from such forward-looking statements. The forward-looking statements included in this press release are made only at the date of this press release and, except as required by applicable securities laws, the Corporation does not undertake to publicly update such forward-looking statements to reflect new information, future events or otherwise.

Contact Information
For further information:
Jim Manz
Director Commercial
(519) 742-2732 Ext.163

Photos accompanying this announcement are available at:
http://www.globenewswire.com/NewsRoom/AttachmentNg/404dcb7b-ec5f-412c-b4de-ca0b25cf0569

http://www.globenewswire.com/NewsRoom/AttachmentNg/b4f45711-cef1-4c67-a7e5-9c4ddcadd45c

Waterloo Festbier Waterloo Brewing Logo