ATLANTA, Nov. 01, 2018 (GLOBE NEWSWIRE) -- DEFINITION 6 today introduced market research to their suite of digital and PR solutions. Market research adds another layer in the company’s integrated approach to improving campaign results in an evolving media landscape. Surveys can be used to generate media hooks, discover consumer insights and provide the basis for strategic content creation.
“To better serve our clients and continue to add lasting value to projects, DEFINITION 6 is excited to now offer market research,” said Jeff Katz, CEO. “Research provides an additional opportunity for us to help our clients gather invaluable insights, shape compelling stories and increase meaningful brand engagement.”
The ability to collect and analyze consumer data is a springboard to finding proactive strategic opportunities for content creation for media tours, branded videos, infographics and news releases. DEFINITION 6’s custom online surveys are designed by a team of research, media and analytics experts and used to plan, support and even drive brand activations. The surveys are completed online by respondents from a pool of over 6 million American consumers.
About DEFINITION 6
DEFINITION 6 is a unique force of cross-disciplined talents pioneering new forms of strategy and storytelling in the form of digital, experiential, social, entertainment and technology solutions. Whether it's on-air promos, branded content, email marketing automation or omni-channel planning, D6 drives results for brands across all verticals and within all channels, including web, social, and broadcast.
In its 21-year history, DEFINITION 6 has created more than $15 billion in revenue for its customers, including The Coca-Cola Company, HBO, Facebook, Siemens, Barnes & Noble College and Nickelodeon. To learn more about our award-winning work, visit www.definition6.com.
Media Contact: Amanda Thompson, VP Marketing, Amanda.Thompson@definition6.com, 404-870-0323