Orlando, Florida, July 12, 2022 (GLOBE NEWSWIRE) -- IZEA Worldwide, Inc. (NASDAQ: IZEA), the premier provider of influencer marketing technology, data, and services for the world’s leading brands, has launched Discover, an advanced creator and content search toolset powered by AI and machine learning. The Discover toolset combines Unity Search, VizSearch, and BrandGraph functionality into a single experience that allows IZEAx subscribers to obtain compelling new insights to propel their influencer marketing efforts.
“We have reimagined and transformed how marketers find and evaluate creators for their influencer marketing efforts,” said Ted Murphy, Founder and CEO of IZEA. “Discover provides a comprehensive view of creators and their content across leading social media platforms, allowing marketers to make informed decisions about the creators they choose to collaborate with.”
The Discover experience is personalized to the marketer using the platform to make finding influencers faster and easier. The software displays relevant content, creators, and insights that are specific to the brand, its industry, and its competitive set. Marketers can also explore topics via BrandGraph Themes, hashtags, keywords, and more. Marketers can access more than 15 million global influencers and search 1.3 billion pieces of content.
Key Features of Discover:
- Support for TikTok, Instagram, YouTube, Pinterest, Twitter, and more.
- Integrated search experience that combines creators, content, and trend data.
- Access more than 1 million creator emails for campaign outreach.
- AI identification and analysis of over 6,000 leading brands.
- Analyze content, sentiment, engagement rate, and more for any search term.
- Benchmark against competitors.
“IZEA’s continued technology investments have resulted in an incredibly powerful influencer discovery tool that will help marketers get the most out of their influencer marketing spend,” Murphy continued. “There is nothing like Discover on the market, and IZEA has once again set a new standard in our space.”
To work with IZEA as either an influencer or a marketer, visit izea.com. For news and resources, follow IZEA on Twitter at https://twitter.com/izea.
About IZEA Worldwide, Inc.
IZEA Worldwide, Inc. (“IZEA”), is a marketing technology company providing software and professional services that enable brands to collaborate and transact with the full spectrum of today’s top social influencers and content creators. The company serves as a champion for the growing Creator Economy, enabling individuals to monetize their content, creativity, and influence. IZEA launched the industry’s first-ever influencer marketing platform in 2006 and has since facilitated nearly 4 million transactions between online buyers and sellers. Leading brands and agencies partner with IZEA to increase digital engagement, diversify brand voice, scale content production, and drive a measurable return on investment.
Safe Harbor Statement
All statements in this release that are not based on historical fact are “forward-looking statements” intended to qualify for the safe harbor from liability established by the Private Securities Litigation Reform Act of 1995. Forward-looking statements, which are based on certain assumptions and describe our future plans, strategies and expectations, can generally be identified by the use of forward-looking terms such as “may,” “will,” “would,” “could,” “should,” “expect,” “anticipate,” “hope,” “estimate,” “believe,” “intend,” "likely," "projects," “plans,” "pursue," "strategy" or "future," or the negative of these words or other words or expressions of similar meaning. Examples of forward-looking statements include, among others, statements we make regarding expectations concerning IZEA’s ability to increase revenue and bookings, growth or maintenance of customer relationships, and expectations concerning IZEA’s business strategy. Forward-looking statements involve inherent risks and uncertainties which could cause actual results to differ materially from those in the forward-looking statements, as a result of various factors including, among others, the following: competitive conditions in the content and social sponsorship segment in which IZEA operates; failure to popularize one or more of the marketplace platforms of IZEA; our ability to establish effective disclosure controls and procedures and internal control over financial reporting; our ability to satisfy the requirements for continued listing of our common stock on the Nasdaq Capital Market; changing economic conditions that are less favorable than expected; and other risks and uncertainties described in IZEA’s periodic reports filed with the Securities and Exchange Commission. The forward-looking statements made in this release speak only as of the date of this release, and IZEA assumes no obligation to update any such forward-looking statements to reflect actual results or changes in expectations, except as otherwise required by law.
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