New York, United States , April 12, 2024 (GLOBE NEWSWIRE) -- The Global Deepfake AI Market Size is to Grow from USD 6.83 Billion in 2023 to USD 119.34 Billion by 2033, at a Compound Annual Growth Rate (CAGR) of 33.12% during the projected period.
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Deepfake AI, or deep learning-based fake artificial intelligence, is the use of strong machine learning algorithms, particularly deep neural networks, to create or alter content that looks to be real but is actually artificial or fabricated. The term deepfake is derived from the combination of deep learning and fake. Deepfake AI technology is frequently used to make realistic-looking pictures, movies, or audio recordings using neural networks to mimic human behavior. For instance, on November 22, Zerodha, a well-known stock market website, reported a situation in which a customer narrowly evaded a fraud that might have cost them Rs 1.80 lakh. Users can change almost every feature, including earnings and loss, MarketWatch, positions, holdings, fund, and profile areas. The Telegram channel that offers clone interface services for Zerodha Kite and Grow costs Rs 3599 per month. These abilities are used to increase creativity and efficiency in fields such as entertainment, advertising, and virtual reality creation. The growing popularity of AI-powered applications increases demand for deepfake solutions, establishing the market as a dynamic and expanding segment within the broader landscape of artificial intelligence technologies. However, the probability of deepfake technology being used for cyber threats, identity theft, or political manipulation emphasizes the crucial need for the industry to address these ethical concerns while implementing strong safeguards against misuse.
Browse key industry insights spread across 200 pages with 120 Market data tables and figures & charts from the report on the "Global Deepfake AI Market Size, Share, and COVID-19 Impact Analysis, By Type (Voice Deepfake, Image Deepfake, Video Deepfake), By End-User (Media & Entertainment, BFSI, Government, Défense, Healthcare, & Others), and By Region (North America, Europe, Asia-Pacific, Latin America, Middle East, and Africa), Analysis and Forecast 2023 – 2033."
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The video deepfake segment is expected to hold the largest share of the global deepfake AI market during the anticipation timeframe.
Based on the type, the global deepfake AI market is categorized into voice deepfake, image deepfake, and video deepfake. Among these, the video deepfake segment is expected to hold the largest share of the global deepfake AI market during the anticipation timeframe. Producing fake videos is the primary tool utilized by deepfake scammers. Given that we live in a social media-driven era where videos and images convey events and stories more effectively than text, this is the most popular type of deepfake.
The media & entertainment segment is expected to grow at the fastest CAGR during the anticipation timeframe.
Based on the end user, the global deepfake AI market is categorized into media & entertainment, BFSI, government, defense, healthcare, and others. Among these, the media & entertainment segment is expected to grow at the fastest CAGR during the anticipation timeframe. It helps with the production of realistic individuals, monsters, or scenarios that would be too expensive or time-consuming to build using traditional methods. When an actor is absent or unwilling, deepfake technology can be used to replace them with another actor, ensuring continuity in appearance throughout the film.
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Asia Pacific dominates the market with the largest market share over the anticipation timeframe.
Asia Pacific dominates the market with the largest market share over the anticipation timeframe. Deepfake applications are in high demand as AI technology is rapidly adopted across Asia Pacific industries such as entertainment, gaming, and ecommerce. Deepfake AI is gaining popularity as businesses seek new ways to create content, promote, and communicate with customers. The entertainment industry, in particular, is utilizing deepfake AI to enhance visual effects and create immersive experiences in films and games. Furthermore, favourable government initiatives and investments in AI research and development, together with a surge in the number of AI startups and talent pools in countries such as India and China, contribute to the region's deepfake AI market growth.
North America is expected to grow the fastest during the anticipation timeframe. This increase in development is being driven by corporations' growing understanding of the revolutionary potential inherent in deepfake AI. Businesses are fast understanding the numerous benefits of deepfake solutions, such as enhanced special effects and visual storytelling, personalized content and experiences, product marketing and promotion, and cultural preservation. The increased demand for skills such as emotion transmission, voice cloning, and body and expression manipulation is driving growth in North America's deepfake AI market.
Competitive Analysis:
The report offers the appropriate analysis of the key organizations/companies involved within the global market along with a comparative evaluation primarily based on their product offering, business overviews, geographic presence, enterprise strategies, segment market share, and SWOT analysis. The report also provides an elaborative analysis focusing on the current news and developments of the companies, which includes product development, innovations, joint ventures, partnerships, mergers & acquisitions, strategic alliances, and others. This allows for the evaluation of the overall competition within the market. Major vendors in the global deepfake AI market are Intel, DuckDuckGo’s AI, Primeau Forensics, Gradient AI, Deepware, Buster AI, Kairos, Resemble AI, ValidSoft, Deep 6 AI, Sensity AI, Cogito Tech, Belka soft, Microsoft, Google, Idenfy, Q Integrity, D-ID, Sentinel AI Iproov, Reality Defender, Attestiv, Blackbird AI, and Others.
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Recent Developments
- On January 2024, McAfee unveiled Project Mockingbird, a cutting-edge technology for detecting deepfake audio, at the 2024 Consumer Electronics Show. This unique AI-powered technology is intended to make it easier for users to differentiate and defend themselves against AI-generated sounds, particularly in the context of phishing attacks.
Market Segment
This study forecasts revenue at global, regional, and country levels from 2020 to 2033. Spherical Insights has segmented the global deepfake AI market based on the below-mentioned segments:
Global Deepfake AI Market, By Type
- Voice Deepfake
- Image Deepfake
- Video Deepfake
Global Deepfake AI Market, By End User
- Media & Entertainment
- BFSI
- Government
- Defense
- Healthcare
- Others
Global Deepfake AI Market, By Regional
- North America
- US
- Canada
- Mexico
- Europe
- Germany
- Uk
- France
- Italy
- Spain
- Russia
- Rest of Europe
- Asia Pacific
- China
- Japan
- India
- South Korea
- Australia
- Rest of Asia Pacific
- South America
- Brazil
- Argentina
- Rest of South America
- Middle East & Africa
- UAE
- Saudi Arabia
- Qatar
- South Africa
- Rest of the Middle East & Africa
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