Bringing Fun to Life – Fujifilm Introduces INSTAX MINI LINK 3™ Smartphone Printer

Several Technologically Advanced Features Added to Latest Iteration in the Popular INSTAX Smartphone Printer Lineup


VALHALLA, N.Y., Aug. 13, 2024 (GLOBE NEWSWIRE) -- FUJIFILM North America Corporation, Imaging Division, today announced the launch of its FUJIFILM INSTAX MINI LINK 3™ Smartphone printer (Mini Link 3). Mini Link 3, when used with the free, downloadable INSTAX MINI LINK App, features a variety of new, unique features designed to encourage creativity, including augmented reality and collage options to customize images.

“Photography is all about expressing yourself,” said Bing Liem, division president, Imaging Division, FUJIFILM North America Corporation. “With Mini Link 3, users don’t just get a printer that prints images from their Smartphone; when used with the App, it also becomes a tool for creativity that allows users to customize images in imaginative ways as they make memories. Mini Link 3 allows you to do way more than print instant photos – it brings fun to life.”

Key App features for the Mini Link 3 include:  

INSTAX AiR Studio™
The INSTAX AiR Studio feature of the INSTAX MINI LINK App offers a host of new options for users to capture images using augmented reality (AR). Through this App feature, users can add 3D AR effects to an image before taking the photo with their Smartphone, and then print the photo with the effects on INSTAX MINI instant film (required and sold separately) with their Mini Link 3. Users have a variety of options when using INSTAX AiR Studio, including choosing a background template, adding decorative imagery like balloons, hearts, and garlands, and even animated effects.

The INSTAX MINI LINK App allows up to 20 INSTAX AiR Studio image creations to be saved within the App to print or share later.

Click to Collage
INSTAX MINI LINK App users capture a series of six images at three second intervals and then choose two, four or six images to print as a collage on an INSTAX MINI photo, creating a photobooth-like experience. The series of images are then automatically turned into an animation which can be shared directly to social media via the App.

Triple LED Lighting
For the first time in the INSTAX LINK Series, bright pastel LEDs on the front panel indicate the functionality of the Mini Link 3, including printing status and battery level.

Lightweight Portability and Speed
Compact, lightweight, and finished with a textured design including integrated LED accent lighting, Mini Link 3 transfers an image from the user’s Smartphone and commences printing in about 15 seconds, supports continuous printing, and is capable of printing about 100 INSTAX MINI instant photos per charge seamlessly when paired with your Smartphone via Bluetooth. Development time of INSTAX MINI instant film (sold separately) is approximately 90 seconds.

Ability to customize INSTAX MINI photos with Image Modes, Design Frames, Stickers, and more
The INSTAX MINI LINK App contains a variety of design frames that can be overlaid onto a selected smartphone image for a one-of-a-kind INSTAX MINI instant photo. Users can choose between two image color modes – INSTAX-Rich Mode for deep, enhanced colors and INSTAX-Natural Mode for a more original look. Smartphone images can also be enhanced with the App’s artistic filters or by adjusting brightness, contrast, and saturation of the image. 

Mini Link 3 will be offered in Rose Pink, Clay White, and Sage Green, and is expected to be available for purchase in late August at a manufacturer’s suggested retail price of $99.95 USD and $129.99 CAD.

New INSTAX MINI instant film variety introduced
Accompanying the launch of the Mini Link 3 will be the new INSTAX MINI Sprinkles instant film, featuring a colorful border design resembling rainbow sprinkles. This new INSTAX MINI instant film 10-pack variety is also expected to be available in late August, at a Manufacturer’s Suggested Retail Price of $15.75 USD and $14.99 CAD.

For more information about the INSTAX MINI LINK 3 Smartphone Printer and the new INSTAX MINI Sprinkles variety of instant film, visit https://www.instaxus.com/products/instax-mini-link-3/.

About Fujifilm
FUJIFILM North America Corporation, a marketing subsidiary of FUJIFILM Holdings America Corporation, consists of six operating divisions. The Imaging Division provides consumer and commercial photographic products and services, including silver halide consumables; inkjet consumables; digital printing equipment, along with service and support; personalized photo products fulfillment; film; one-time-use cameras; and the popular INSTAX® line of instant cameras, smartphone printers, instant film, and accessories. The Electronic Imaging Division markets its GFX System and X Series lines of mirrorless digital cameras, lenses, and accessories to provide a variety of content creation solutions for both still and moving imagery. The Optical Devices Division provides optical lenses for the broadcast, cinematography, closed circuit television, videography, and industrial markets, and also markets binoculars and other optical imaging solutions. The Graphic Communication Division utilizes its extensive industry knowledge to develop fully supported traditional and digital print solutions for industries including commercial print, wide format, and packaging with its comprehensive line of digital inkjet presses, production toner printers, and software. The Industrial Products Division delivers new products derived from Fujifilm technologies including data storage tape products, including OEM and FUJIFILM Ultrium LTO cartridges, desalination solutions, microfilters and gas separation membranes. The Non-Destructive Testing Division delivers radiography solutions to ensure high accuracy inspection of transportation infrastructure, and assets within aerospace, and oil and gas industries. 

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FUJIFILM Holdings Corporation, headquartered in Tokyo, leverages its depth of knowledge and proprietary core technologies to deliver innovative products and services across the globe through the four key business segments of healthcare, electronics, business innovation, and imaging with over 70,000 employees. Guided and united by our Group Purpose of “giving our world more smiles,” we address social challenges and create a positive impact on society through our products, services, and business operations. Under its medium-term management plan, VISION2030, which ends in FY2030, we aspire to continue our evolution into a company that creates value and smiles for various stakeholders as a collection of global leading businesses and achieve a global revenue of 4 trillion yen (29 billion USD at an exchange rate of 140 JPY/USD). For more information, please visit: www.fujifilmholdings.com

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FUJIFILM, VALUE FROM INNOVATION, INSTAX AiR STUDIO, INSTAX MINI LINK, INSTAX MINI, and INSTAX are trademarks of FUJIFILM Corporation and its affiliates.

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