Burlingame, Aug. 21, 2024 (GLOBE NEWSWIRE) -- According to Coherent Market Insights (CMI), the global Maple Water Market estimated to reach US$ 3,029.9 Million by the end of 2031 from US$ 653.4 Million in 2024, growing at a CAGR of 24.5% during the forecast period. Growing demand and are launching new maple water products at an increasing rate each year to gain market share in this emerging category. The high perceived health benefits of maple water compared to other options means population growth will fuel even stronger sales growth of this sector over the coming decade.
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Market Dynamics:
The growth of the maple water market is driven by the increasing health consciousness among consumers and perceived health benefits of maple water. Maple water contains negligible amount of calories and is naturally rich in antioxidants like zinc and manganese. It is considered a healthier alternative to sugary sodas and fruit juices. The clean taste with natural sweetness of maple water is attracting more consumers towards this beverage.
Market Trends:
Innovation in packaging and product portfolio: Major players in the market are focusing on innovative packaging such as bottles, cartons and tetra packs made from recyclable materials. They are also expanding their product lines with variants like maple water mixed with fruit flavors to appeal to various consumer segments. Rising demand from organic and natural beverages: Maple water has been gaining rising popularity as an organic and natural beverage alternative due to minimal processing requiring no addition of sugars or preservatives. The demand for all-natural beverages free from artificial ingredients is driving the growth of maple water market.
Maple Water Market Report Coverage
| Report Coverage | Details |
| Market Revenue in 2024 | $653.4 million |
| Estimated Value by 2031 | $3,029.9 million |
| Growth Rate | Poised to grow at a CAGR of 24.5% |
| Historical Data | 2019–2023 |
| Forecast Period | 2024–2031 |
| Forecast Units | Value (USD Million/Billion) |
| Report Coverage | Revenue Forecast, Competitive Landscape, Growth Factors, and Trends |
| Segments Covered | By Service Type, By Operational Model, By End User |
| Geographies Covered | North America, Europe, Asia Pacific, and Rest of World |
| Growth Drivers | • Emergence and spread of internet connectivity • Growing demand for converged services from businesses |
| Restraints & Challenges | • High dependence on host networks • Regulatory challenges in management of spectrum allocation |
Market Opportunities:
The flavored maple water segment is expected to grow at a high CAGR during the forecast period. Consumers are increasingly looking for healthy beverages with unique flavors. Maple water manufacturers are launching innovative flavors like peach, lime, lemon, passionfruit etc to attract new consumers. For example, Awa introduced sparkling maple water with exotic flavors.
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The online retail segment is projected to witness the highest growth rate owing to rising internet and smartphone penetration. Major maple water brands are focusing on aggressive online marketing and collaborating with e-commerce giants to capture the untapped potential of online sales. For example, Maple Hill sells its products through websites like Amazon to reach global customers.
Key Market Takeaways:
The global maple water market size is anticipated to witness a CAGR of 25.4% during the forecast period 2024-2031, owing to increasing health consciousness among consumers.
On the basis of product type, the flavored maple water segment is expected to hold a dominant position due to the availability of innovative flavors.
On the basis of packaging type, bottles are expected to hold the largest share owing to higher convenience.
On the basis of region, North America is expected to hold a dominant position over the forecast period due to increasing production of maple water in Canada and the US.
Key players operating in the maple water market include Drink Simple, Lower Valley Beverage Company, Maple 3 and Vertical Water. These companies are focusing on strategic collaborations to expand their global presence.
Recent Developments:
In May 2021, KiKi Maple Water announced an expansion of its products into Loblaw's Brand locations, including Your Independent grocers, Valu-Mart, and City Mart.
In February 2021, District Ventures Capital ("District Ventures") announced that it had closed an equity investment with Sapsucker. The fund is led by its General Partner, Arlene Dickinson. District Ventures focuses on the CPG space and brings capital, marketing, programming, and commercialization as support to the company.
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Detailed Segmentation-
By Product Type:
- Raw/unprocessed maple water
- Flavored maple water
- Sparkling maple water
- Others
By Distribution Channel:
- Hypermarket/Supermarket
- Convenience Store
- Online retail Store
- Others
By Region:
North America:
- U.S.
- Canada
Latin America:
- Brazil
- Argentina
- Mexico
- Rest of Latin America
Europe:
- Germany
- U.K.
- Spain
- France
- Italy
- Russia
- Rest of Europe
Asia Pacific:
- China
- India
- Japan
- Australia
- South Korea
- ASEAN
- Rest of Asia Pacific
Middle East:
- GCC Countries
- Israel
- Rest of Middle East
Africa:
- South Africa
- North Africa
- Central Africa
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Author Bio:
Ravina Pandya, PR Writer, has a strong foothold in the market research industry. She specializes in writing well-researched articles from different industries, including food and beverages, information and technology, healthcare, chemical and materials, etc. With an MBA in E-commerce, she has an expertise in SEO-optimized content that resonates with industry professionals.
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Coherent Market Insights is a global market intelligence and consulting organization that provides syndicated research reports, customized research reports, and consulting services. We are known for our actionable insights and authentic reports in various domains including aerospace and defense, agriculture, food and beverages, automotive, chemicals and materials, and virtually all domains and an exhaustive list of sub-domains under the sun. We create value for clients through our highly reliable and accurate reports. We are also committed in playing a leading role in offering insights in various sectors post-COVID-19 and continue to deliver measurable, sustainable results for our clients.
