Shirofune Integrates with BigCommerce to Empower Advertisers with Customer Lifetime Value-Based Campaign Optimization
October 16, 2024 13:34 ET
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Shirofune
EL SEGUNDO, Calif., Oct. 16, 2024 (GLOBE NEWSWIRE) -- Shirofune, the leading digital advertising automation management platform, today announced its integration with BigCommerce, a leading open SaaS...
UPDATE -- Lemma Strengthens Market Position with US Team Expansion and Talent Boost
October 15, 2024 10:55 ET
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Lemma
Lemma expands its U.S. team, adding Jeremy Amigo, Nick Frankl, and Loubna Hassani. Angelina Marmorato is promoted to AVP of Sales and Partnerships.
Lemma Strengthens Market Position with US Team Expansion and Talent Boost
October 15, 2024 09:00 ET
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Lemma
Lemma expands its U.S. team, adding Jeremy Amigo, Nick Frankl, and Loubna Hassani. Angelina Marmorato is promoted to AVP of Sales and Partnerships.
Shirofune Joins IAB Australia as Official Member, Strengthening Commitment to Digital Advertising Innovation
October 09, 2024 12:00 ET
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Shirofune
SYDNEY, Oct. 09, 2024 (GLOBE NEWSWIRE) -- Shirofune, the leading platform for digital advertising automation, is proud to announce its official membership in IAB Australia, joining an influential...
Pixalate Special Investigation - US Department of Justice v. Google: Q2 2024 Analysis of Google AdExchange’s Global Market Share of Open Programmatic Web Ad Transactions
October 08, 2024 12:22 ET
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Pixalate
London, Oct. 08, 2024 (GLOBE NEWSWIRE) -- Pixalate, the global market-leading fraud protection, privacy, and compliance analytics platform for Connected TV (CTV) and Mobile Advertising, today...
fullthrottle.ai™️ Secures Patent for SafeMatch™️: Privacy-First Attribution Connecting Ad Exposures to Outcomes
October 07, 2024 09:30 ET
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FullThrottle Technologies, LLC
PHILADELPHIA, Oct. 07, 2024 (GLOBE NEWSWIRE) -- FullThrottle Technologies, LLC, a leader in privacy-first data solutions, today announced the issuance of a patent for its proprietary SafeMatch™️...
New Study: 71% of Marketers and 64% of Agencies Turn to Data Collaboration Platforms as Data Landscape Evolves
October 02, 2024 09:00 ET
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Lotame
NEW YORK, Oct. 02, 2024 (GLOBE NEWSWIRE) -- Lotame, the global technology company that makes customer data smarter, faster, and easier to use for digital marketers, today announced the release of,...
Prizeout Partners CUSO Gains Momentum; Welcomes Golden 1 Credit Union, Coastal Credit Union, and Municipal Credit Union
October 01, 2024 09:30 ET
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Prizeout
Prizeout Partners CUSO Gains Momentum; Welcomes Golden 1 Credit Union, Coastal Credit Union, and Municipal Credit Union
AdRoll’s Q3 2024 State of Digital Marketing Report Highlights Signs of a Stabilizing Advertising Marketplace
August 21, 2024 09:00 ET
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AdRoll
AdRoll’s report shows signs of a stabilizing ad market, with CPMs normalizing and budget allocations balanced across social platforms.
Pacvue Wins 2024 MarTech Breakthrough Award for Campaign Management Innovation
August 19, 2024 09:00 ET
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Pacvue
LOS ANGELES, Aug. 19, 2024 (GLOBE NEWSWIRE) -- Pacvue, the leading commerce acceleration platform that integrates retail media, commerce management and measurement, today announced it has been...